The last couple of years have been hard for the car market in India. There have been bright sparks though, seven of them. These cars and SUVs have outperformed the market and have become strong sellers in quick time. Here’s the full list.
Honda brought in the fourth generation City sedan to India in January 2014, and ever since, the car’s been going from strength to strength. In about 2 years time, 160,000 City sedans have found happy homes in India.And that’s an average of 6,666 cars per month. Now, this is a big deal for the C-Segment sedan class, as no car has managed such consistently high numbers for a 2 years at a stretch. The master stroke? The 1.5 liter i-DTEC turbo diesel engine that made the City appeal to a wider set of buyers.
Hyundai Elite i20
Hyundai never really figured out the premium hatchback segment until the i20 Elite happened. The car replaced a tepid seller, and became an instant hit. The Elite i20 has managed sales of over 1.5 lakh units, in about 15 months of launch. Until the arrival of the Baleno, the Elite i20 was the undisputed leader of the B+ premium hatchback category, outselling the likes of the Honda Jazz, Volkswagen Polo and the Fiat Punto. A compelling package, the i20 Elite is styled well and built premium.
The Kwid is a small “big” car and this appeal, along with butch styling, has really worked things out for this little Renault. While the styling got people interested in the Kwid, it was the pricing that really sealed the deal. Renault put out the Kwid at a super sharp price, and ever since it’s launch, the car’s waiting period has been swelling. The French automaker is now sitting pretty with over 70,000 bookings for the Kwid. The car will get two more variants this year, one with a larger 1 liter petrol engine, and another with an AMT option. Also see – Kwid – 5 Pluses & 5 Minuses
Maruti Suzuki Ciaz
With a dominant car such as the Honda City and a previous flop in the form of the SX4, the odds were stacked up against Maruti Suzuki. The Ciaz has however proven its critics wrong and has shown that Maruti can sell a premium C-Segment sedan in good volumes. The steady number 2 in the C-Segment sedan class, the Ciaz has managed sales of over 70,000 units in the last 14 months. This is in line with Maruti’s expectations, and much higher than every other C-Segment car barring the City. The diesel hybrid version of the Ciaz is a segment-best offering. Also see – Diesel car ban is a blessing in disguise – Here’s why!
No SUV has tasted the kind of the initial success that the Hyundai Creta has in India. In about 6+ months after launch, the Creta has managed sales over 70,000 units. And the order book is quite fat too. The Creta was the second big hit from Hyundai in the past couple of years. These hits have made Hyundai stronger than ever before, and a force to reckon with, especially in the premium hatchback and the compact SUV segments. The Creta’s success has meant that Hyundai is now focusing on more SUVs for the Indian car market. Also see – 10 SUVs you can soon by from Maruti and Hyundai
Right from the first month of its launch, the TUV300 has turned out to be a big hit for Mahindra. The SUV overtook the Ford Ecosport in October sales, and since then has been the best selling sub-4 meter compact SUV in India. The AMT variant of the TUV is finding good traction too. The TUV is the only vehicle in India that already meets the upcoming Bharat New Vehicle Safety Assessment Program (BNVSAP). Also, it has safety features such as ABS and Airbags made optional even on the base variants. Also see – Driven – Mahindra TUV300
[Image courtesy TheophilusChin]
The Maruti Baleno was the last big launch of 2015, and the has now beaten the segment leader i20 Elite in terms of sales. The Baleno is selling very well, and is the first big success for Maruti Suzuki’s NEXA chain of premium car dealerships. The Baleno’s success has many reasons. The car gets ABS and Airbags across the range as standard, and is priced very competitively. It’s feature rich and feels better to drive than the Elite i20. Moreover, the car comes across as a high value family package, and this seems to be tilting monthly numbers in its favour. Also see – The Baleno wants to beat the Punto Abarth