BMW 7-Series Active Hybrid luxury saloon to launch in India on July 23rd

BMW is all set to launch the 7-Series Active Hybrid sedan in India, on the 23rd of July. The sedan in hybrid guise first broke cover back in 2009 and later got itself a facelift when the 7-series got itself a mid-life makeover. It is coming to India now and is going to be the first hybrid from BMW’s stable here. The will be brought to us via the CBU route and will sit below the top of the line 760 Li variant. It is expected to be priced around the Rs 1.5 crore mark (ex-showroom, New Delhi).

The hybrid saloon’s electric motor will play side-kick to the naturally aspirated 3.0 litre twin turbocharged V6 petrol motor which has a power output of 320 Bhp and a peak torque output of 450 Nm. The electric engine has a force yield of 55 Bhp and a crest torque of 210 Nm. There won’t be any all-electric driving mode.

The 7-Series Activehybrid can go from 0 to 100 Kph in only 5.7 prior seconds hitting an electronically constrained top pace of 250 kmph. The luxury saloon has been evaluated to attain a fuel proficiency of 14.7 kmpl in the European driving cycle. In that light, we anticipate that the car will deliver 10-11 kmpl for India, which is phenomenal for a saloon of 7-Series’ size. It emits a mere 158 grams of CO2 per kilometer.

The 7-Series Active hybrid is meant to serve as a brand builder for BMW. It is meant to establish the fact that BMW is concerned about the environment and is rooting for a greener tomorrow. The i8 hybrid sports car from its stable is all set to launch in the country as well later this year, however at a much higher price point.

BMW has been struggling against its compatriots in the luxury car arena in the country. The 7-series Active Hybrid may not be the car that brings in volumes large enough to help it get back at the rivals, but will instead be the car that will help BMW create a better brand image in the long term as a car manufacturer that cares about the society and environment.