Brezza launched: Compact SUV at hatchback price

Maruti Suzuki has just launched the Vitara Brezza, a compact SUV that measures under 4 meters in length. Pitted against the Ford Ecosport and the Mahindra TUV300, the Brezza is a diesel-only SUV that’s powered by the tried and trusted 1.3 liter Fiat Multijet turbodiesel motor. Maruti has adopted a shock-and-awe strategy with the Vitara Brezza’s pricing, which starts at 6.99 lakh rupees, ex-showroom Delhi/Mumbai. Now that’s only 80,000 rupees more than the Baleno Diesel hatchback. Available in 6 variants (LDI, LDI (O), VDi, VDi (O), ZDi and ZDi+, the Brezza’s deliveries will commence from 21st March 2015, with bookings now officially open.

Maruti Vitara Brezza

The reason for the Brezza’s sharp pricing can be attributed to 2 important things,

  1. Localization of 98 %
  2. Local R&D and design activities

Meanwhile, here’s a quick look at the ex-showroom Delhi prices of the Vitara Brezza:

LDi – 6.99 lakh rupees, LDi (O) – 7.12 lakh rupees, VDi – 7.62 rupees, VDi (O) – 7.75 lakh rupees, ZDi – 8.65 lakh rupees and ZDi+ – 9.68 rupees

All variants of the Vitara Brezza features a 1.3 liter turbo diesel engine with 89 Bhp-200 Nm on tap, and a five speed manual gearbox. A class leading, ARAI rated 24.3 Kmpl is the mileage figure of the SUV.  The monocoque compact SUV is front wheel driven with Maruti having no plans to add an all wheel drive/four wheel drive layout. A petrol engine could be introduced later though.

Maruti Suzuki Vitara Brezza 2

Variant-wise features of the Vitara Brezza are as follows:

LDi: Driver airbag, 2 DIN CD player with Bluetooth, CD and AUX functions, multi-information display, powered wing mirrors, front power windows, tilt steering and a roof spoiler.

LDi(O) where O stands for option pack adds a passenger airbag and ABS+EBD

VDi: In addition to features of the LDi trim, the VDi variant gets roof rails, wheel caps, contrast roof, anti theft security, reverse parking sensors, rear power windows, body coloured door handles and wing mirrors, keyless entry and door armrests.

VDi(O) adds a passenger airbag and ABS+EBD.

ZDi: In addition to features of the VDi trim, the ZDi variant gets passenger airbag and ABS as standard, satin finish skid plates at the front and rear, 16 inch alloy wheels, chromed front grille and door handles, piano black interior trim, projector headlamps, DRLs, foglamps, rear wash wipe and demister, steering mounted audio and calling controls, automatic climate control, height adjustable driver seat and a 60:40 split rear seat.

ZDI+ adds:

Twin tone paint finishes, wing mirrors with turn indicators and power folding, reverse parking camera, Smartplay infotainment system with voice recognition and navigation, cooled lower and upper glove boxes, front armrest, push button start/stop, cruise control, automatic headlamps and rain-sensing wipers.