CarToq Sources – Ford India to launch Fiesta Facelift on 19th June 2014

CarToq sources  have revealed that Ford India will launch the facelifted Fiesta on the 19th of June, 2014. The car will be sold in three variants – Ambiente, Trend and Titanium – all featuring turbo diesel power. Currently, media drives of the Ford Fiesta are on and the launch will happen as soon as the last of the media drives conclude.

Interestingly, the car has already reached Ford dealerships, and CarToq has managed to snap images of  one such example at a dealership in Western India. On the day of the launch, pricing details for the 3 variants of the Fiesta Facelift Diesel will be announced, and bookings will officially begin.

We’ve put together a 15 image gallery including the details of the new features that the 2014 Ford Fiesta Facelift sedan will come with, right here. The 2014 Fiesta Facelift is Ford’s chance to win back customers in the C-Segment sedan space, customers it lost to the Hyundai Verna in 2011, when optimistic pricing of the pre-facelift Fiesta was something that the car never really recovered from, despite a course correction that Ford effected a year down the line.

This time around, competitive pricing will be the only way that Ford India can attract buyers towards the 2014 Fiesta. Therefore a cracker of a price tag is to be expected, especially since Ford India has rationalized variants by omitting the petrol powered models from the 2014 Ford Fiesta Facelift line up. Omitting petrol variants means that the base diesel variant will need a very alluring price tag to pull customers into showrooms.

While the 2014 Fiesta Facelift retains the 1.5 liter-4 cylinder TDCI turbo diesel engine that outputs 89 Bhp and 205 Nm, the motor gets a not-s0-inconsiderable bump up in fuel efficiency, to an ARAI certified 25.01 Kmpl, up from the outgoing version’s 23.5 Kmpl. The higher fuel efficiency is attributed to the new car’s improved aerodynamics, which is said to have improved by 3 %. A five speed manual gearbox will drive the front wheels of the sedan.