Ford kickstarts EcoSport sales through CSD and CPC

Ford India has kickstarted EcoSport crossover sales to military and para-military forces of the country through the Canteen Sales Depot (CSD) and Central Police Canteen (CPC). The EcoSport sold through the CSD and CPC will be available at discounted prices meant exclusively for military and para-military personnel.

While Ford notes that it will prioritize deliveries for CSD and CPC orders, delivery timelines are bound to vary depending on the variant ordered. All variants of the Ford EcoSport, first launched in India during 2012, will be available through the CSD and CPC. Apart from the EcoSport, Ford also sells the Figo, Classic and Endeavour models through the CSD and CPC.

The Ford EcoSport is the best selling, sub-4 meter compact SUV in India. The crossover comes with three engine options, two in petrol and one in diesel. The petrol engines comprise of the 1.5 liter-4 cylinder Ti-VCT naturally aspirated unit (108 Bhp-146 Nm) and the 1.0 liter-3 cylinder EcoBoost turbo petrol motor (122 Bhp-170 Nm).

The 1.5 liter petrol motor is offered with 5 speed manual and  6 speed twin clutch automatic transmission options while the EcoBoost engined model comes with a 5 speed manual gearbox, just like the diesel powered EcoSport. The diesel engine of the EcoSport is a 1.5 liter-4 cylinder unit that churns out 89 Bhp-204 Nm.

The diesel powered EcoSport is the biggest seller for Ford in India. The crossover’s stylish lines, compact size, high ground clearance and a sturdy build has made it popular among compact SUV buyers in India. A mild facelift is expected in 2015, which could see the addition of a sun roof and a few other features.

Apart from selling the EcoSport in India, Ford exports a chunk of production to Europe. The Ford EcoSport exported to Europe significantly differs from the one sold in India, in terms of the body structure and safety reinforcements. Ford sells only the front wheel driven EcoSport in India even as Brazil gets an all wheel drive variant.