SWIFT DZIRE

Maruti Suzuki Swift Dzire price announced

30 March, 2008

Suzuki Swift Dzire photo

Maruti Suzuki has launched the Swift Dzire, its seventh model in three years. Priced in the introductory range of Rs 4.49 lakh to Rs 6.7 lakh (ex-showroom, Delhi), the Maruti Suzuki Swift Dzire has both diesel and petrol variants, powered by 1.3-litre engines. While the petrol variant will cost between Rs 4.49 lakh and Rs 5.9 lakh, the diesel version will carry a price tag of Rs 5.39-6.7 lakh.

Swift Dzire price diesel and petrol

Complete with an integrated stereo, steering-mounted audio controls, automatic climate control, power windows and dual airbags, The Swift Dzire looks like a terrific buy - for now. This is because the Maruti Suzuki Swift Dzire may prove to be costly for buyers who opt to wait for a bit before buying the Swift Dzire. Rising input costs, especially that of steel and petroleum products, are putting pressure on the margins and it is expected that Maruti Suzuki might hike the price of the Swift Dzire.

The Dzire is an India-only model as far as we know. It appeals to the Indian preference for seans over hatchbacks. At the current price, the Dzire will take on the various Tata Indigos, the Mahindra Logan, Ford Fiesta - appropriately enough. After all, it is a car that would replace the ageing Maruti Esteem.

There are many who have expressed reservations about the looks of the Swift Dzire though. It looks a bit odd, definitely, from certain angles. Not that it is going to matter to an Indian buyer.

Maruti Suzuki expects that with growing incomes and better lifestyles, many households would want to upgrade to a sedan. Maruti maintains that the Swift DZire is an entry-level sedan offering style, features and performance at an attractive price.

Meanwhile, Maruti Suzuki plans to launch its Maruti A-Star in October 2008. The Maruti A-Star is expected to join Maruti Suzukiís existing products WagonR and Zen Estilo. Maruti also plans to export the A-Star model to the European market as well.