Land Rover first launched the Range Rover Sport back in 2005 with the aim of combining luxury, performance and SUV abilities. While the British SUV brand has always had the Range Rover, often adjudged the world’s best luxury SUV, most Range Rover buyers occupied the rear seat. The Range Rover Sport was born as an SUV that aimed to be a driver’s delight, and also as a more affordable option than the luxury oriented Range Rover. The sales results of this strategy have been very impressive indeed. The Range Rover Sport is one of the selling SUVs from the Land Rover stable and the SUV seats nicely tucked in between the Range Rover Evoque and Range Rover.
Land Rover wants to push the performance envelope further, and the Range Rover Sport SVR is the result of this push. Jaguar Land Rover’s recently announced special performance division called the SVR, is the British luxury car and SUV marques’ answer to the likes of AMG division from Mercedes Benz, M from BMW and RS from Audi. The SVR division will be used to launch performance-centric vehicles from both brands. The first vehicle to come out under the SVR badge will be the Range Rover Sport SVR which has just been announced.
The high performance SUV will be showcased at the Goodwood Festival of Speed, between June 27th and 29th, where the final details of the Sport SVR will be revealed before it goes on sale in 2015. The Range Rover Sport SVR is the most powerful Land Rover ever built and the SUV will come with a 5.0 liter supercharged V8 petrol motor that will be churning out 543 Bhp of peak power. The maximum torque figure and other performance figures have not yet been revealed by Land Rover, and you’ll have to wait for Goodwood for that.
On whether the Range Rover Sport SVR will be launched in India is something that remains unknown for now. Given the fact that Land Rover imports the Range Rover Sport through the completely built unit (CBU) route, bringing the high performance SUV to India as a rival to the likes of the Mercedes Benz GL63 AMG and the Porsche Cayenne Turbo would be a nice brand building move. If the Range Rover Sport SVR comes to India, expect to fork out no less than Rs. 2 Crores. High performance doesn’t come cheap, does it?
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