Tata’s latest product in the market, the Nexon has become the second best selling car from the Tata line-up in just nine days. Tata announced the prices of the Nexon on 21st September, and since then, the brand has sold 2,772 units of the vehicle. Tata had started taking the bookings for the car much before that.
What is special about Nexon?
Tata Nexon is the first sub 4-meter compact SUV from Tata in India. Tata Motors is known for putting competitive price tags on their vehicles, and the Nexon is no different. The Nexon prices start at Rs. 5.85 lakh, ex-showroom, Delhi. It is Rs. 1.3 lakh is cheaper than the Ford EcoSport base. The diesel variant is priced at Rs. 6.85 lakh, which is Rs. 53,000 cheaper than the Maruti Vitara Brezza, which is only available in diesel.
The attractive price tag bundled with a long list of features and good looks has enabled Tata Motors to capture so many customers. Tata has launched the vehicle during the festive season, which generally sees a trend of higher car sales compared to the rest of the year. Tata Nexon now has a waiting period of 6 to 8 weeks depending on the variant and colour chosen by the customer.
Even the base variant of the Nexon comes loaded with features like Ivory accents on the fog lamps and beltline, LED tail lamps, multi-drive modes, ABS with EBD, dual airbags and front power windows which makes it a value for money choice over the competitors.
The Nexon offers first in segment features like the floating type infotainment system, which can be seen in premium vehicles. Also, the car comes with multi-drive modes that change the power output of the engine and lets the driver choose the optimum setting for the roads. Both petrol and diesel variants offer Eco, City and Sports mode that changes the power output of the vehicle.
The Nexon is powered by a 1.2-litre turbocharged petrol engine that churns out a maximum of 108 Bhp – 170 Nm. The diesel engine is a 1.5-litre engine that develops a maximum of 108 Bhp – 260 Nm of torque. Both the engine options offer 6-speed manual transmission. Tata will soon launch an AMT option with the Nexon that is expected to boost the sales further.