The Indian car market is bustling with options when it comes to hatchbacks but only a select few have what it takes to rule the sales charts. Here we take a look at the best selling hatchbacks and premium hatchbacks in the Indian car market.
First let’s take a look at the top three hatchbacks in terms of sales in 2012, so far.
The Maruti Suzuki Alto and Wagon R bagged the first two spots on the sales chart followed by the Tata Indica and Vista.
Maruti Suzuki Alto
The Alto sold 210449 units between January 2012 and September 2012 on the surface it may look like the Alto is doing well but that isn’t completely true. Overall, sales have declined and/or have remained highly volatile from month to month. Also read: New maruti Alto 800 launch on Oct 16; initial reviews are in!
The Alto has seen an overall decline in sales over the past few months. In January 2012 Maruti sold 32,965 units of the Alto and this number remained stable in February 2012 and even went up to 35,245 units in March 2012. But it has been a downhill journey for the Alto in the months that followed. Maruti managed to sell an average of 16,373 units per month in the past three months.
The sales have fluctuated greatly too; In July the figure was 17,422 units, in August it was 10,488 units and in September it went up to 21,209 units.
Maruti Suzuki Wagon-R
The Wagon-R sold 99,446 units in the January 2012-September 2012 period. It sold 10,078 units in both September and August 2012 as against the 9,582 units that it sold in July. The Wagon-R’s sales were at their peak in January 2012 when Maruti sold 14,888 units of the small car. The sales dipped to 12,900 units in February but normalized in March hitting the 14,589 units mark.
April 2012 onwards the Wagon-R has seen a decline in net sales hitting a low 7,101 units in May, which was the lowest sales number for the car this year. Maruti has seen fickle sales figures for the Wagon-R this year and September saw a drop of 4,810 units when compared the highest sales month of January. This can partly be attributed to the wide variety of options buyers now have in the small car market.
Tata Indica and Vista
The Tata Indica and Vista saw a combined sale of 75,469 units in the January 2012 to September 2012 period. They sold 7,936 units in September 2012 which is a mild jump of 345 units from the 7,591 units it has sold in August. The Vista too had sold the most units in January 2012 clocking a sale of 11,534 units. The lowest the Tata cars sold was in the month of May when their combined sales number went down to 5,467 units. April, May and June were the months during which sales of these cars took the worst hit. Overall, sales of the Indica and Vista have seen a downward trend and like the top two best sellers it too has seen unstable sales.
Amidst premium hatchbacks the Maruti Suzuki Swift, the Hyundai i20 and the Ford Figo took the top three spots in terms of sales.
Maruti Suzuki Swift
The Swift sold 1,36,593 units between January 2012 and September 2012. Maruti sold 9, 136 units of the Swift in September 2012 compared to 804 units in August (because of production issues) and 11,421 in July 2012. The Swift sold the most in February when the sales number went up to 20,739 units while June, July, August and September have been low sales months.
Sales of the Swift were hit due to the production trouble Maruti was facing at their plant post a violent incident. Read more: Violence at Maruti’s Manesar plant; production halted
Despite these issues Maruti sold a total of 1,36,593 units of the Swift between January 2012 and September 2012. That is still more than the combined net sales of the Hyundai i20 and the Ford Figo in the same period.
Hyundai sold 62,361 units of the i20 between January 2012 and September 2012. He i20 sold 7,814 units if the i20 in September 2012 which is a small jump of roughly 100 units from the 7,712 that were sold in August 2012. However September has been the best sales month for the i20 which has had consistent sales of a 7000+ units for the past six months. February and March were the worst months in terms of sales for the i20 with 4,844 units and 5,235 units respectively. Also read: Hyundai iGen i20: Video review
Now although the i20 has seen an upward trend in terms of sales the jump hasn’t been major. Hence Hyundai wasn’t able to cash in on the issues the Swift faced successfully. This is evident from the fact that even in the month of August when the Swift sold only 804 units, the i20 did not see a substantial jump in sales.
Ford managed to sell 53,762 units in the January 2012 to September 2012 period. Ford sold 6,279 units of the Figo in September 2012 against the 6,295 units sold in August 2012. The Figo did not do equally well in the April-July period with sales of just about 5,000 units. The Figo sold the most (7,508 units) in January 2012 and sales have more or less declined month after month for Ford.