Billionaire Raymond CEO Gautam Singhania launches GS Designs: Showcases custom Toyota Innova Crysta

The Super Car Club Garage, founded and headed by Gautam Singhania, who is the billionaire Chairman and Managing Director of Raymond Group, has launched a new vertical named GS Design. This new firm has been established to provide services such as car restoration, interior customizations, art design, and other automotive customization-related services. According to CEO Singhania, GS Design will transform regular cars into luxury vehicles with unique and exquisite interiors. The company recently showcased a fully customized Toyota Innova Crysta and a Force Traveller during their launch event.

At the launch event of the new company, Gautam Singhania announced that they would assist customers from across the country in revamping vehicles such as Toyota Innovas, Kia Carnivals, Force Travellers, and other vehicles. People who wish to customize their vehicles with super luxurious interiors and other amenities. He mentioned that customers would have the option to choose from a wide array of premium features such as recliners, large TV screens, fridges, Wi-Fi connectivity, different lighting, and other intricate details to create their own unique and custom automobiles.

Unlike other firms in the market, GS Design will have a very short turnaround time. Customers will not have to wait for years to complete their restoration and customization work. Instead, these extensive projects will be completed in approximately two or three months. The company emphasized that it will provide timely service to its customers.

Also read: 10 DC Design cars & how they look in the REAL world: Maruti Swift to Mahindra XUV500

As mentioned earlier, during their launch event, GS Design showcased two fully customized vehicles, including the highly popular Toyota Innova Crysta and the Force Traveller. Starting with the details of the Innova Crysta, the car underwent a complete interior transformation. The second and third-row seats were removed and replaced with two new luxury recliner seats with ottomans. The company upholstered these recliners in perforated leather with a unique design, giving them an upscale feel. A hard partition was also added between the driver and the rear passengers. This partition housed a flat-screen television and additional storage spaces. The car was also equipped with Wi-Fi connectivity and telephone capabilities.

Other interior improvements in the Innova Crysta included ambient lighting, a starlight roof liner reminiscent of Rolls Royce, and various other small luxury upgrades throughout the cabin. According to the company, the cost of customizing an Innova Crysta similar to the showcased model would be around Rs 45 lakh. This cost includes the purchase price of the vehicle, but if the customer provides their own car, the cost would be around Rs 12-20 lakh. The company also stated that the overall customization time would be approximately 2.5 months, and they have the capacity to work on 8 cars simultaneously.

The other vehicle presented by the company was the customized Force Traveller. This vehicle, known for providing mobility to tourists, was completely revamped on the inside. It was refitted with seven seats, offering a sense of traveling in a private jet. The seats included recliners and premium sofas. The vehicle also received additions like a chemical toilet, a mini pantry, and a unique hydraulic lift that could be raised for political campaign events. The Traveller was also equipped with televisions and a PA system for making announcements. GS Design mentioned that the cost of fully redesigning and customizing this Force Traveller is Rs 85 lakh, inclusive of the vehicle’s purchase price. The company can deliver this vehicle within just 3 months.

The company further stated that in terms of warranty, they would provide customers with a one-year warranty on all the customizations they perform. It was mentioned that customers would need to take care of revising RCs (registration certificates) according to the new seating layouts themselves, as the company wouldn’t be able to assist in that regard. GS Design also revealed its intention to expand its network across the country, utilizing the already established Raymond dealerships throughout India. Additionally, it was stated that they have already received over 20 orders for these two vehicles from interested customers in the country.

Pictures

Also read: Upcoming 2022 Maruti Suzuki Vitara Brezza rendered