Trump Effect: Skoda Enyaq Electric Crossover Launch On Hold

The Indian electric vehicle (EV) landscape is buzzing with anticipation, and nowhere is this more evident than among prospective buyers eyeing the Skoda Enyaq. For months, whispers of its imminent launch had sparked hope among those seeking a premium European electric SUV. Yet, as 2025 unfolds, the Enyaq’s arrival remains uncertain, its fate tangled in the web of evolving tariff policies and regulatory confusion.

Hopes Raised, Then Paused

The Skoda Enyaq, a best-seller in Europe, was initially expected to be Skoda’s first electric offering in India. It had made appearances at auto shows, was spied testing on Indian roads, and even underwent local evaluation. Enthusiasts and families alike were drawn to its blend of practicality, European build quality, and the promise of zero-emission driving. For many, it represented a step up from the limited EV choices currently available in India, especially for those wanting to move beyond compact city-focused models.

However, just as excitement was reaching its peak, news broke that Skoda was putting the launch on hold. The reason wasn’t a lack of readiness or demand, but rather a cloud of uncertainty hovering over import tariffs and government policy. Skoda’s leadership made it clear: until India’s EV tariff and import rules are finalised, the Enyaq’s launch would remain paused.

The Tariff Tangle

At the heart of the issue is India’s complex and shifting tariff regime for imported electric vehicles. The government has been debating new policies to encourage local manufacturing while balancing consumer access to global EV technology. For buyers, this means that the price and availability of imported models like the Enyaq could swing dramatically based on policy decisions made in New Delhi.

Skoda has openly stated that it is waiting for clarity on these tariffs before committing to a launch date. The company is keen to bring the latest, facelifted version of the Enyaq to India, but the risk of punitive duties—potentially pushing the price out of reach for most buyers—makes a hasty launch unwise. There’s also the matter of local assembly versus full imports, each with its own cost implications and regulatory hurdles.

What This Means for Prospective Buyers

For Indian buyers, the delay is frustrating but understandable. Many have been holding off on other purchases, hoping to get their hands on a premium European EV with the latest features and safety tech. The Enyaq, with its spacious cabin, advanced safety systems, and long-range capability, seemed like the perfect upgrade for families and professionals alike.

But the pause raises questions. Should you wait for the Enyaq, or consider alternatives like the Hyundai Ioniq 5, Kia EV6, or even the Volkswagen ID.4, which shares its platform with the Enyaq? Some buyers are worried that by the time the Enyaq does arrive, newer technology or more attractive models might have already launched. Others are concerned about the final price, especially if high tariffs remain in place.

There’s also the broader issue of EV ownership in India. Charging infrastructure, battery longevity, and after-sales support are all top concerns, as highlighted by ongoing discussions among EV owners and enthusiasts. The Enyaq’s delay, therefore, is not just about tariffs—it’s a reminder of the growing pains in India’s transition to electric mobility.

Looking Ahead: Waiting for Clarity

Skoda’s decision to hold back the Enyaq is a cautious one, but it reflects the reality of doing business in a market where policy can change overnight. The company has hinted that, depending on how the government’s EV policy shapes up, it may choose between the Enyaq, the new Elroq, or even bring both models to India. Local assembly could follow if demand is strong and tariffs are favourable.

For buyers, the best approach now is to stay informed and be patient. The Enyaq’s eventual launch could still be a game-changer, especially if it arrives with a competitive price and the latest features. Until then, the story of the Enyaq in India is one of hope held in suspense—proof that, in the world of electric cars, policy can matter as much as technology.

As the government works towards a clearer, more stable EV policy, buyers can only wait and watch. The Enyaq, for now, remains a symbol of what’s possible—and a reminder that the road to electric mobility in India is still being paved.