Cleveland Cyclewerks (CCW) is an American brand that sources and sells retro-styled motorcycles built mainly with Chinese parts. The brand was first showcased in India at the 2018 Indian Auto Expo, where motorcycles from the Ace and Misfit range were revealed. While Cleveland initially targeted a June 2018 launch for the Ace and Misfit range of retro-styled motorcycles, the Indian launch has now been pushed back to October 2018. This announcement was made on the brand’s Facebook page with the following picture. With this, prospective buyers will have to wait a few months before they can ride India’s newest range of retro motorcycles home.
Cleveland will begin its India foray with four motorcycles: Misfit, Ace Deluxe, Ace Scrambler and Ace Cafe. As their names reveal, one motorcycle will belong to the Misfit line-up of cafe racers while the three others will be streetbikes from the Ace line-up. All four motorcycles will be mechanically similar and will be produced from a new factory at Pune. Prices of Cleveland’s motorcycles are likely to start from around the Rs. 1.5 lakhs mark, making them premium offerings for the Indian market. The engine will be a 229cc, four stroke, air cooled single cylinder unit with 15.4 bhp of peak power at 7000 rpm and 16 Nm of maximum torque at 6000 rpm. A 5 speed manual gearbox will be standard.
The Cleveland Misfit is expected to be the top-speed model, with upside down front forks, disc brakes on both wheels, standard ABS, and sharp, aggressive cafe racer styling. While the other motorcycles will also feature the similar cycle parts, styling will be the major differentiating factor between the four motorcycles. In India, Cleveland Cyclewerks is expected to position itself as a retro motorcycle brand, a-la-Royal Enfield, at least in the initial few years. The motorcycle maker plans to expand production to up to 35,000 motorcycles a year. The first year’s sales target is a modest 5,000 units.