As expected, the second-generation Creta has become yet another blockbuster product from Hyundai in India. Since its launch in early 2020, the second-gen Hyundai Creta has been a consistent seller for the Korean carmaker and has been one of the highest selling SUVs in India every passing month. Due to an ever-rising demand and production constraints due to semiconductor chips, potential buyers are facing long waiting periods. These waiting periods are extending up to six to ten months for select variants in some cities. However, Hyundai has been able to retain these potential buyers by pitching them another product in a slightly higher price bracket – the Alcazar as reported by Autocar.
The Hyundai Alcazar is essentially a seven-seater version of the Creta, with significant revisions to the front and rear profiles and more premium features and the third row of seats on the inside. As it is a bigger product than the Creta, the Alcazar naturally commands a higher price. However, the waiting period for the Alcazar is much lower than that of the Creta, which ranges between two to three months, depending on the region.
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According to a recent trend, the customers who have booked the higher variants of the 1.5-litre petrol variants of the Creta are switching to the entry-level variants of the 2.0-litre Alcazar. The same goes for the buyers of the diesel variants as well. Similarly, the people who have booked the higher-priced turbo-petrol DCT variant of the Creta are not minding to shift their choice towards the top-spec Hyundai Alcazar.
There is a massive price difference
The variant-to-variant pricing between the Hyundai Creta and Alcazar is roughly around Rs 2 lakh. However, many people who have booked the higher variants of the Creta are comfortable enough in stretching their budgets and opting for the Alcazar. The Hyundai Alcazar not only offers a more premium experience on the inside but also offers the added practicality of a third row of seats, which is good enough for small kids.
By suggesting the buyers for opting for the Hyundai Alcazar, Hyundai has been able to retain its potential customers of Creta and not lose them to opt for competitors like Kia Seltos, Volkswagen Taigun, Skoda Kushaq and MG Astor.
The Hyundai Creta is available with two petrol engine options – a 1.5-litre naturally aspirated engine, which makes 115 PS of power and 144 Nm of torque, and a 1.4-litre turbo-petrol engine which produces 140 PS of power and 242 Nm of torque. On the other hand, the Hyundai Alcazar has a bigger 2.0-litre four-cylinder naturally aspirated petrol engine, which churns out 159 PS of power and 192 Nm of torque. The 1.5-litre diesel engine, which belts out 115 PS of power and 250 Nm of torque, is available in both SUVs.
While Hyundai had a decent year with new launches like Alcazar and i20 N-Line, the Korean carmaker has struggled much due to limited production owing to the ongoing shortage of semiconductor chips. However, Hyundai is slowly recovering from this issue and is eyeing a more successful run in 2022, with new launches like facelifted versions of Creta and Venue.
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