Heavy discounts on BMW G310R, GS310; still more expensive than Royal Enfield 650 motorcycles

BMW launched the much-awaited, entry-level bikes BMW G310R and the GS 310R in the Indian market earlier this year. Both the bikes are entry-level products from the German brand and have attracted a lot of customers. However, many stay away from the entry-level BMW bikes as they are priced quite high when compared to the competitors like KTM 390 Duke. However, BMW dealerships across India are offering various discounts on both the bikes to attract new customers.

The BMW Motorrad dealerships across India are offerings up to Rs. 70,000 discounts and benefits on both the bikes. However, the offer is for a limited time and is available till 31st December 2018. The BMW G 310R is priced at Rs. 2.99 lakhs while the GS 310 is priced at Rs. 3.49 lakhs, both prices ex-showroom, Delhi. In comparison, KTM 390 Duke is priced at Rs. 2.44 lakhs. The KTM 390 Duke is much more powerful than the BMW G 310R and the GS 310R. Even Royal Enfield launched the 650 twins in the Indian market earlier this year, which offers exceptional value for money. The Royal Enfield launched the Interceptor and the Continental GT at a shocking price. The Interceptor 650 is priced at Rs. 2.5 lakhs while the Royal Enfield Continental GT 650 is priced at Rs. 2.65 lakhs, prices ex-showroom, Delhi.

The BMW G310R and the GS 310 share their chassis and engine with the TVS Apache RR310. The Apache RR 310 is priced at Rs. 2.37 lakhs, which is much cheaper than the naked BMW G310R. The BMW 310 twins are powered by the same 313cc, single-cylinder, water-cooled engine that generates a maximum power of 33.6 Bhp and peak torque of 28 Nm. They get a six-speed transmission. Both the bikes get disc brakes on both the wheels. The front one is 300mm, 4-piston fixed calliper set-up while the rear disc brake is 240mm, single-piston floating calliper. Both the bikes get standard dual channel ABS. Both the bikes get upside down 41mm front fork but the GS 310 gets longer travel.

BMW has not officially said anything on the discounts. It is possible that the discounts are given by the dealerships to attract more customers. A few enthusiasts who called the dealerships said that there no upfront discounts on the bikes. The dealerships said that BMW is officially offering 3% interest rate on the loan, which is very less interest rate from the usual 10% interest rate given by the regular banks. The difference in the interest rate ensures that the customers who take loans save around Rs. 70,000. BMW has positioned the motorcycle as a premium product in the Indian market to ensure its exclusivity. BMW also said that the high price would put a lower load on the service centre network of the German brand.