EXCLUSIVE! Ford Freestyle TVC previews features of upcoming CUV

Ford India is close to launching the Figo-based Freestyle CUV (Compact Utility Vehicle). We are at the media preview and test drive of the upcoming Ford car in India and seen below is the official TVC of the new car. The video highlights the high versatility of the car by showing it comfortably switching between well-paved roads, rough roads, and even no roads at all! Furthermore, the video shows the young audience this car is targeted at. It also highlights some of the most important features this car offers viz. SYNC3 infotainment and Active Rollover Protection. The video ends with the tagline “Josh hai dil mein”, which invokes the memory of the now defunct ‘Josh Machine’ – the Ford Ikon.

As we’ve been saying all this while, the Freestyle is based on the Figo hatchback but comes with an updated styling package that makes it look more rugged. The Freestyle will launch with 1.2-liter Petrol and 1.5-liter Diesel engines. This petrol engine is an all-new unit from the company’s Dragon series of engines. This motor outputs 96 PS and has a claimed mileage of 19 kmpl. On the other hand, the diesel engine is the same TDCi unit that powers the Figo and the Aspire. This motor outputs 100 PS and offers 24.4 kmpl. Both the motors will come mated to a five-speed manual transmission. The petrol and the diesel variants weigh 1044 kgs and 1080 gs respectively.

The Freestyle will offer as many as five color options – Moondust Silver, Smoke Grey, White Gold, Oxford White, and Absolute Black. The new car will be sold in four trims – Ambiente, Trend, Titanium, Titanium+. All trims get-

  • ABS
  • Front dual airbags
  • EBD
  • Engine immobilizer
  • Reverse parking sensors
  • Keyless entry
  • Approach sensors
  • Perimeter theft alarm

Moreover, Titanium+ trim offers –

  • Active Rollover Protection (ARP)
  • Side and curtain airbags
  • Emergency Assistance
  • Automatic climate control
  • Ford MyKey
  • Ford SYNC3
  • Apple CarPlay
  • Android Auto

The official brochure, which was released earlier today, reveals that the company will also launch a set of official accessories for the Freestyle. These include –

  • Body stripes
  • Roof wrap
  • Seat covers
  • Window visors
  • Rear spoiler
  • Automatic headlamps
  • Engine undercover
  • Anti-theft nuts
  • Smart ambient lighting
  • 15-inch alloy wheels

The Ford Freestyle will be slotted between the Figo hatchback and the EcoSport compact SUV. Prices will likely start around Rs 6.5 lakh and go all the way to Rs 10 lakh. Watch this space for more details.