Lamborghini made a significant jump in sales by stepping into the SUV market with the launch of its first-ever Super SUV, the Urus, in 2018. The vehicle quickly gained popularity among buyers worldwide, including in India. The company officially brought the Urus to the Indian market, where it captured the attention of celebrities and affluent businessmen. Despite its high price tag, the Urus became the fastest-selling Lamborghini model in the country and the initial units remained sold out for a long time.
The Lamborghini Urus is a luxurious 4-door SUV powered by a 4.0-liter V8 twin-turbocharged petrol engine. It generates an impressive 650 Ps and 850 Nm of peak torque. The engine is paired with an 8-speed automatic transmission and features all-wheel drive.
The starting price for a brand new Lamborghini Urus in India is Rs 3.55 crore, ex-showroom. Here is a list of some popular Indian owners who own the Lamborghini Urus SUV.
Rohit Sharma, the current captain of the Indian Cricket Team, purchased a Lamborghini Urus SUV in a stunning shade of “Blu Eleos” which is a dark blue hue. The entire car, including the front and rear bumpers, is coated with this vibrant color. However, Sharma was recently caught speeding twice in his SUV.
In 2021, Ranveer Singh, a notable Bollywood actor recognized for his diverse roles, acquired a Lamborghini Urus and flaunted his fashion sense by selecting the mesmerizing Arancio Borealis shade, also known as Candy Orange. He specifically opted for the Lamborghini Urus Pearl Capsule Edition, which is sold at a price tag 20 percent higher than the standard Urus and features enhancements such as gloss black-finished bumpers, body skirtings, blacked-out ORVMs, wheel cladding, and roof. The edition includes silver accents on the quad exhaust tips, 22-inch wheels, and body-colored calipers.
In the same vein, Kartik Aaryan, another talented Bollywood actor, joined the Lamborghini Urus owner’s club and acquired his sleek black SUV in the previous year. Aaryan’s excitement for his new ride pushed him to expend an extra Rs 50 lakh to have it airlifted from Lamborghini’s hometown, Sant’Agata Bolognese in Italy, to avoid the waiting period of nearly three months.
Finally, renowned Bollywood action movie director Rohit Shetty’s profound love for cars is evident in his films and his personal collection of luxury vehicles. In 2019, the director added a brand new Lamborghini Urus in a bright yellow shade, maintaining the classic Lamborghini association. Though it is uncertain if Shetty customized his SUV, his pick displays his affection for cars.
Badshah, the renowned Indian singer and rapper, has a deep-seated fondness for the Lamborghini Urus SUV that is evident in his garage, which houses not one but two of these exquisite vehicles. His first purchase, a pre-owned Urus, is painted in a striking red finish while his second SUV, brand new, boasts a sleek black shade. Both Urus models exemplify his admiration for this luxury vehicle, as reflected in his color choices.
Deepinder Goyal, the CEO of the popular food delivery app Zomato, is a proud owner of a Lamborghini Urus SUV. Goyal’s sleek, black-finished Urus embodies the vehicle’s captivating appeal and complements its aesthetics phenomenally, making it a striking addition to his collection.
Prithviraj, an esteemed Malayalam movie industry actor and director, recently made a practical decision to switch from his Lamborghini Huracan sports car to a pre-owned Lamborghini Urus SUV. This purchase reflects his evolving needs, as he sought a vehicle that blends luxury, comfort, and functionality perfectly.
Lamborghini recently launched the Urus S in India, a new variant that places a greater emphasis on luxury and customization. Priced at Rs 4.18 crore, it is approximately Rs 4 lakh cheaper than the Performante variant. Cricket legend Sachin Tendulkar is now the proud owner of the Urus S, and these images showcase his new car. The Urus S is equipped with an air suspension system, providing adjustable height and a more comfortable driving experience. In contrast, the Performante features a lowered, fixed-coil setup that enhances handling. Furthermore, the S variant of the Urus offers three different off-road modes: Sabbia (Sand), Neve (Snow), and Terra (Mud).