More news on the Ford EcoSport! No we don’t know the prices just yet. For that you’ll have to wait a few more days.
But what we do know is that Ford has finally officially opened bookings for the Ford EcoSport. You can now walk into any Ford showroom and book an EcoSport with an advance payment of Rs. 50,000. The funny part is, not all showrooms even have a Ford EcoSport on display at the moment, but yet they’ll be happy to take your money for one.
Don’t worry. We’ve driven the Ford EcoSport and you can check out our video review, road test report and variant details here (Click links):
WATCH VIDEO: Ford EcoSport VIDEO review
ROAD TEST: Ford EcoSport road test and review: Sure-shot winner!
VARIANT DETAILS: Ford EcoSport variants and features revealed, fully loaded!
Ford announced this opening of bookings just a short while ago on its Facebook page. Dealerships have been decked up with huge signage that says “Introducing the new Ford EcoSport…” but not much else. We do think that all dealers will have their display cars up in a couple of days and test-drive vehicles would probably be available on the day of official launch. Also read: Ford EcoSport unofficial bookings being taken
And that’s the funny part. Ford has assured us the launch is this month, i.e, June 2013, but nothing else in terms of launch dates, prices or venue has trickled out so far. People who visited showrooms and enquired about the Ford EcoSport said officials have quoted prices ranging between Rs. 8 lakh and Rs. 10 lakh for the top-end petrol and diesel versions respectively, which kind of puts it in the ballpark guesstimates being made all around of prices ranging between Rs. 6.5 lakh to Rs. 9.5 lakh across Ford EcoSport variants.
Ford had said the vehicle would be launched at the end of its Urban Discoveries contest, which is now drawing to a close, with another week left to go. The winner of that contest would get the keys to a brand new Ford EcoSport on the day of launch.
Watch this space for more details.