American car manufacturer Ford currently offers two SUVs in the Indian market. There is Ford EcoSport which kickstarted the whole sub-4 meter compact SUV segment and there is Endeavour which is also the flagship model from the brand in India. Ford Endeavour is one of the popular full size SUV that is available on sale in India. Ford Endeavour competes with Toyota Fortuner, Mahindra Alturas G4 and recently launched MG Gloster SUV in the segment. Ford has now released a new video that shows an Endeavour owner explaining why he chose the SUV over the others.
The video has been shared by Ford India on their official youtube channel. The video shares information regarding the features that are offered with the SUV. The owner was looking for a premium SUV with ample amount of road presence. He was looking for an SUV that commands respect and that is why the owner chose Ford Endeavour. The owner can be heard saying on the video that the none of the other competitors can match aggressive look that Endeavour offers.
Ford Endeavour is one of the best looking full size SUV sold in the segment. Earlier version of the Endeavour was available with a 2.2 litre and 3.2 litre turbocharged diesel engines. Both these engines were discontinued earlier last year as they were not BS6 compliant. Ford then brought in the new BS6 complaint 2.0 litre, 4-cylinder turbocharged diesel engine that is paired with 10-speed automatic transmission. Ford Endeavour is the first SUV in India to get a 10-speed transmission.
Apart from that, Endeavour offers a premium looking cabin with with beige colour interiors, touchscreen infotainment screen, electrically adjustable seats, dual zone climate control AC, panoramic sunroof and many more other features. One of the reason why he chose Endeavour was because of its NVH levels. The cabin of the Endeavour is very silent in comparison to other SUVs in the segment. He also mentions about the parking assist feature which comes in handy while parking at tight spots.
The Endeavour is a very capable SUV and can handle extreme terrains easily. It is a proper SUV with a low ratio gearbox. The owner also felt that the Endeavour’s body felt more stable and the body roll was also in control in comparison to others. Another reason why he went for Endeavour was because it has the lowest service cost in the segment. Overall, Ford Endeavour is a well rounded package that offers off-road capabilities, creature comforts and a low cost of maintenance.
Ford Endeavour is available with both 4×2 and 4×4 options. The 2.0 litre diesel engine generates 170 Ps and 420 Nm of peak torque. They also launched a Sport edition of the Endeavour in the market last year. Prices for Ford Endeavour start at Rs 29.99 lakh, ex-showroom and go up to Rs 35.10 lakh, ex-showroom. Ford recently announced that few features will be deleted from Endeavour. Features like Active noise cancellation, front door steel scuff plates, 2 speakers, rear seat heater are the features that have been removed.