The new Ford Figo boasts of about 140 new changes to the car, improving it in looks as well as a bit in performance too. But are these changes in the new Figo enough to take on the segment leader in the premium hatchback space, the Maruti Swift?
The Maruti Swift sells over 10,000 units a month to about 4,500 on average for the Figo, despite the Figo being one of the most inexpensive, and most value-for-money cars in the market. What makes the Swift sell so much more and what advantage does the Figo really have? Also read: New Ford Figo vs Maruti Swift comparison
Here’s a video comparison.
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