Harley-Davidson, in partnership with Hero MotoCorp, has officially unveiled the X440 Roadster, the first motorcycle to emerge from their collaboration. The X440, a made-in-India roadster, is set to launch in India on July 4, 2023.
At the heart of the X440 is an oil-cooled, single-cylinder 440cc engine. While official power and torque figures have yet to be released, it is expected to outperform the likes of the Royal Enfield Classic 350, potentially delivering as much as 40Nm of torque. The new Harley roadster will compete against motorcycles such as the Royal Enfield 350s, Honda CB350 H’ness and sundry 300-400 cc motorcycles – everything from the Apache RR 310 to the KTM 390 Duke.
The Harley Davidson X440 Roadster is a departure from Harley-Davidson’s traditional cruiser style, instead taking inspiration from the company’s old XR roadsters. The bike sports a flat handlebar, neutral ergonomics, and a robust design, appealing to a younger demographic seeking an affordable Harley-Davidson experience. The overall look is not what we in India identify visually as a Harley, and as such may turn out to be risky decision by the company.
The X440’s design features a chunky front dominated by a large square-ish fuel tank, a single-piece seat that flows into the pillion section, and meaty grab rails on either side. The bike is equipped with MRF tyres sporting a retro tread pattern, with an 18-inch wheel at the front and a 17-inch wheel at the rear. The motorcycle’s body is held together by a tubular frame, and it’s suspended on an upside-down fork and preload-adjustable twin shock absorbers. It also features a single disc brake at both ends, with dual-channel ABS as standard.
The X440 Roadster is expected to be priced between Rs. 2.5 lakh and Rs. 3 lakh (ex-showroom), making it one of the most affordable Harley-Davidson models to date. This new offering is set to compete with the likes of the Royal Enfield Classic 350 and Meteor 350, as well as the upcoming model from the Bajaj-Triumph partnership.
This launch marks a significant step in Harley-Davidson’s strategy to expand its presence in India’s growing motorcycle market. The X440 Roadster sets the stage for future collaborations between Harley Davidson and Hero Motocorp in India. Hero Motors has said that they would be focusing on the premium motorcycle segment, ranging from 150cc bikes to 450cc bikes.