Honda has confirmed that it will launch their entry level Brio diesel sedan in 2013. This will put an end to complains, people had about Honda not having any diesel options.
Honda has long been suffering due to the lack of a diesel option. More so with the ever rising prices of petrol and the inclination of customers towards diesel fuelled vehicles. We had earlier reported about the expected launch of the Brio Sedan in 2013. Read more: Honda Brio sedan India launch expected
Honda plans to ensure that their diesel engines offer good fuel efficiency and will focus on localization to keep the costs of production low. However only newer models launched by Honda will be sold with diesel engines as per the present plans. A report by the TOI quotes Honda’s Senior VP Marketting, Jnaneswar Sen saying that, “The Company’s current models like the City sedan and the Jazz and Brio hatchbacks may not see the addition of diesel versions.”
The Honda Brio will be Honda’s first compact sedan offering and will compete with the likes of Maruti Suzuki’s Dzire and Tata’s Indigo eCS. In the future it will likely be joined by the Mahindra Verito CS and the Tata Manza CS.
The new diesel engine will likely to be a 1.5-litre engine that may eventually be used in other Honda cars. Honda may also launch an all new mini SUV in India which will use the same diesel engine. This also seems like a practical move considering the plethora of compact SUVs that the Indian market has or will get. Honda’s compact SUV will primarily compete with the Renault Duster and Ford Ecosport. Related: 2011 Honda Brio photo gallery
The Brio sedan however will be the first Honda car in India to features the new diesel engine and the company will be banking on the vehicle to help regain its market position. Do you think that a Honda Brio sedan with a diesel engine would help Honda revive its sales? Leave your views in the comments section below.