Hyundai is India’s second-largest car manufacturer. They recently launched the Adventure Edition of their popular SUVs, Creta and Alcazar, in the market. The overall design of these SUVs remains the same; however, they feature cosmetic changes with adventure lifestyle-specific gadgets and features, giving them a distinct identity. According to Hyundai, the Adventure Edition is designed for adventure seekers who love to explore and embrace new experiences. To showcase this, Hyundai has released a new TVC featuring both the Alcazar and Creta.
The video has been shared by Hyundai India on their YouTube channel. In this video, the manufacturer focuses on the adventure aspect. Both characters in the TVC take their Alcazar and Creta SUVs to off-road sections and trails to explore new places. They have actively tried to position both these models as vehicles suitable for adventure lovers. The Adventure Edition of the Creta and Alcazar comes in the new Ranger Khakhi shade, which is showcased in the TVC. It is one of the major features that differentiate it from the regular versions. The Ranger Khakhi shade is the same as the one we saw with the recently launched Hyundai Exter.
All chrome elements on these SUVs have either been removed or blacked out for a rugged look. The manufacturer also offers an all-black interior with light sage green inserts. The seat covers are exclusively designed for the Adventure Edition, featuring illustrations of mountains. Both the Hyundai Creta and Alcazar will come equipped with 21 unique features, including a Dashcam with Dual Camera, Rugged Door Cladding, 3D Designer Adventure Mats, Adventure Emblem on the fender, Sporty Metal Pedals, Black front grille with the Hyundai Logo, Dark Chrome rear Hyundai Logo, Dark Chrome CRETA & ALCAZAR Lettering, Black Skid Plates (Front & Rear) & Black Side Sills, Black Roof Rails & Shark-fin Antenna, Black fog lamp garnish (ALCAZAR), Black ORVMs, Body-colored Door Handles & Black C-Pillar Garnish (CRETA), Black Tailgate Garnish (ALCAZAR), and Black painted Alloy Wheels.

The Hyundai Creta Adventure Edition is available in 4 monotone and 2 dual-tone color options – Abyss Black, Atlas White, Titan Grey, the new Ranger Khaki, Atlas White with Abyss Black & the new Ranger Khaki with Abyss Black. The Alcazar is available with 4 Monotone color options – Abyss Black, Atlas White, Titan Grey, & the new Ranger Khaki. 3 Dual-Tone color options are also available with the Alcazar – Atlas White with Abyss Black, the new Ranger Khaki with Abyss Black, & Titan Grey with Abyss Black.
Hyundai is not offering the Adventure Edition with all their engine options and variants. It is available in the 1.5-liter naturally aspirated petrol variant only. The Adventure Edition is available with the SX manual and SX(O) IVT variants only. As for the Alcazar Adventure Edition, it is offered with the 1.5L Turbo GDi Petrol 7-Seater variant (Platinum with 6MT & Signature (O) with 7DCT), as well as the 1.5L Diesel 7-Seater variant (Platinum with 6MT & Signature (O) with 6AT). The price for the Hyundai Creta Adventure Edition starts at Rs 15.17 lakh, ex-showroom, and the price for the Alcazar Adventure Edition starts at Rs 19.03 lakh, ex-showroom, going up to Rs 21.23 lakh, ex-showroom.