At the recently concluded Elite i20 media drive, CarToq’s correspondent got an opportunity to interact with Hyundai India’s senior management. As the discussion inevitably veered to new products that Hyundai was planning for the Indian car market, the MPV segment came into focus, for this is one area in which the South Korean automobile giant’s Indian subsidiary has never had a presence in.
While Hyundai’s top management confirmed to us that there is indeed an MPV that is being put together for the Indian car market, the exact launch time frame of the product is something that the South Korean automaker is yet to take a call on. If anything, Hyundai’s Ertiga and Mobilio rivaling MPV will not make the launch cut before 2016, which is a good 2 years from now. In the interim though, Hyundai will enter the compact SUV marker here, with the iX25 SUV.
The MPV segment in India is growing at a steady pace and a slew of new product launches are lined up. Early next year, Nissan India will make a big splash with the Datsun Go+ 7 seater while Renault will also launch the Lodgy MPV next year. Ford is said to be working on a 7 seat MPV based on the 2015 Figo platform while Toyota is putting the finishing touches on the next-generation Innova.
Tata Motors and Mahindra also have MPV plans, with the latter developing not one but three new products, out of which one will be a global MPV developed at Mahindra’s North American technical center. MPVs are soon becoming the second car for many Indian households, in a country where the joint family system still dominates lifestyles. An MPV offers space for the entire family, and also a high degree of versatility.
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