Hyundai Santro: Touching tribute video released by automaker

Hyundai India has released a touching video involving the Santro hatchback, its first car for the Indian market. The Santro was launched 20 years ago, in 1998, and over the past few weeks, Hyundai has been running a Youtube campaign. Through this campaign, the South Korean automaker is inviting Indians to send in memories they’ve had with the Santro hatchback and Accent sedan, two of Hyundai’s earliest cars for India. The best of these memories are being made into short films and put on Youtube. The latest such film involves the Hyundai Santro, where the car and its driver come to the rescue of a stranded Indian army soldier. Here, watch the video.

The Santro made Hyundai a household name in India, and was first launched here on the 23rd of September, 1998. Hyundai is readying up a brand new hatchback for the Indian market, and there’s talk that it will also be called the Santro. In fact, September 23rd is said to be the date that Hyundai will unveil the all-new Santro for India.

The new car will be positioned above the Eon initially but eventually is expected to replace the Eon in India. A 1.1 litre petrol engine is what the all-new Santro is expected to get. 5 speed manual and automated manual transmissions will be on offer with the car.

ABS and twin airbags are likely to be offered on the top-end trims. The new Santro is expected to be a tall-boy, just like the original model. Slowly but surely, Hyundai is building buzz around the new car through videos, and in the next couple of months, expect more such videos and other promotional activities in the build up to launch. The new Hyundai Santro is expected to be priced between Rs. 3-4 lakhs. It’ll sit underneath the Grand i10, and is expected to occupy the space vacated by the erstwhile i10. The car will be Hyundai’s biggest launch for 2018, and expectations are quite high.