Hyundai has consistently been credited for bringing segment-first features to its offerings in India. When Hyundai introduced the new Venue facelift, the brand also announced a slew of unique features in the car. Creating a visual magnificence, Hyundai installed an Anamorphic 3D screen – a first by an automobile manufacturer in India.
Installed in the Cyber Hub, Gurugram, the new screen attracted audiences of all ages. The video by Hyundai India shows the short film played on the screen. The short movie introduces the Hyundai Venue facelift in an exciting and unique way.
Commenting on the launch, Mr. Tarun Garg, Director (Sales, Marketing & Service), Hyundai Motor India Ltd. said,
“As a progressive brand, we are delighted to launch this innovative and industry first in India ‘Anamorphic 3D outdoor activation’ to experience the new Hyundai VENUE. This masterpiece is a testament to Hyundai Motor India’s tech prowess bringing dynamic, innovative and immersive content to life through simple yet impactful visual and bolster Hyundai’s connect with Gen MZ. We are confident that it will drive conversations around the ‘Live the Lit Life’ concept and the new VENUE in an exceptional way.”
The campaign will run for two months and will continue to play the 4-minute video in the loop.
2022 Hyundai Venue facelift
Hyundai introduced the new Venue facelift last month in the Indian market. Hyundai has updated the grille to look like the new parametric grille of the all-new Tucson, which will be due for a launch in the Indian market next month. The massive front grille extends to become the DRLs and turn indicators. The headlamps are positioned towards the bumper just like the pre-facelift model.
There is a long list of changes inside the cabin as well. The 2022 Venue will offer a digitised instrument cluster with a two-tone finish for the upholstery. The infotainment system is new and it has become bigger than before. The 8-inch infotainment screen offers multiple connectivity options like wireless Android Auto and Apple CarPlay. It also offers Alexa and Google Home integration. This allows the Hyundai Venue to remain connected to smart home devices.
There are three engines available with the all-new Venue that will be spread across the variants. There are two petrol engine options and a single diesel engine option available with the Venue. There is a 1.2-litre four-cylinder petrol engine that generates a maximum of 82 Bhp and a peak torque of 114 Nm. The second petrol engine option is also the most powerful choice with the Venue.