Creta has now been out for more than a month, and it was a sales hit in its first month. While some feel that the Creta does justify the price at which it has been launched, others are busy drawing comparisons to what they feel offers better value. We take a quick look at whether the Creta is overpriced for what it offers.

Petrol

Hyundai Creta Compact SUV 1

The petrol base variant of the Creta starts at 8.6 lakh rupees, going up to 9.57 lakh rupees for the mid S variant, while the top-end SX+ trim sells for 11.2 lakh rupees. Given that these prices are introductory, the base variant of the Creta does offer good value currently, considering that it has the segment topping 6 speed gearbox, ABS as standard and contemporary looks. With its rivals looking a generation older, the Creta does have looks on its side. The top end variant, at 11.2 lakh rupees, does seem pricey though, when you look at the competition. EcoSport’s petrol EcoBoost (top end variant) is available at Rs 9.7 lakh ex-showroom, and offers 6 airbags and a 125 Bhp-170 Nm engine with better fuel efficiency. The Duster’s petrol top-end variant – after discounts of Rs 50,000 – costs Rs 9.2 lakhs.

Verdict: Creta base variant makes sense easily, but top end variant of the Creta makes you take a serious look at the other two options.

Diesel 1.4

The base diesel 1.4 variant of the Creta, at 9.46 lakh rupees is good value, especially since it offers ABS as standard for this kind of money. You get a very refined turbo diesel motor that is reasonably efficient too. Moving up the variant chain, Hyundai has chosen to prioritise creature comforts over safety, especially on the 1.4 diesel S trim. So, a buyer who wants additional safety has to fork out much more for the SX+ variant, on the larger 1.6 liter diesel engine. The higher variants of the Diesel 1.4 don’t represent good value, especially in comparison to the discounted competition that offers more for less.

Verdict: Base variant, good value. Higher variants? Not so much. But the extra safety, looks and features are reasons to consider Creta.

Hyundai Creta Compact SUV 3

Diesel 1.6

The Diesel 1.6 variants have a powerful engine that is the torque king of its segment, as the Maruti Suzuki S-Cross is yet to arrive. The SX+ variant is the most rounded variant here, but also quite pricey considering the discounted competition. Hyundai is sticking to its old approach here, of packing in more equipment on board and plush interiors and commanding premium rupee. However, the game now has an equally loaded Mahindra XUV500 on one side and the top-spec AWD Renault Duster on the other. In value terms, the higher variants of the Creta 1.6 Diesel will have a hard task justifying their price tags.

Verdict: Higher variants? Hard to justify the higher price tag when larger SUVs can be had for similar money. The Creta wins in the straight line though. 

 

Diesel 1.6 Automatic

Hyundai Creta Compact SUV 2

When you have no competition, TINA makes hay. TINA stands for “there is no alternate”. Currently, that’s the position the Creta 1.6 AT finds itself in. With a monopoly on the diesel automatic class, Hyundai has chosen to give the diesel automatic variant a hefty price tag of 13.57 lakh rupees. That kind of money just gets you twin airbags, hill hold assist and ABS as safety features. And that’s XUV territory. Since there are no lower variants available, the buyer doesn’t have an option but to shell out extra money for the “so-called” premiumness on offer. Remember, the Automatic variant of the Creta is sold in SX+ trim, which means that leather trim is out.

Verdict: Do you have an option? 

17 COMMENTS

  1. Try as you may want to but you can not justify the pricing except maybe for the base variants. My guess only less than half of the advance bookings will materialize, and there will be very few takers going forward.

  2. Yes Yes … a 100 yeses! The top variant costs 16 lacs on road in Bangalore. Hello – did you say it is a “compact” SUV? Then pricing should also be compact, not full sized!.

  3. Yes. 1000%.. At the same on road price of the base variant for a mere 1lakh more, I can get a Renault Duster which is a full size SUV. and for the top variant which costs around 17Lakhs, I can get a XUV5OO top variant which costs about 18lakhs or a Safari Strome and a sedan which is more convenient.. The world compact comes only in size but not price..

  4. Typical hyundai strategy, Old wine in new bottle!! Phew!! Am sure pricing will kill this vehicle’s possibility of positioning in compact segment. After all, You don’t own a HYUNDAI for 15 lakhs odd. We have much better options available there. Hyundai people, are you listening or heading for another disaster?

  5. Creta price outrageous, a loot. They got carried away by public interest, forgetting that the interest was due to expected Price of around 11-12 lacs for top-end. Best going to dealer & get refund of booking amount. Good luck & bye bye Hyundai.

  6. I feel the base variant is overpriced too…9.4 lakhs for 1.4 diesel variant is on a higher side…even Scorpio which is a full sized SUV starts from 7.91 lakhs, with a new look and better value for money why will one go for compact SUV when u can buy a bigger one. What have u learnt from Indian car market Hyundai??.. Overpriced is the verdict.

  7. The Hyundai having more in its sleeves was sure to make the Suzuki S-Cross a failure. But only until the prices were out. Looks like happy Maruti will sell the S-Cross comfortably without any serious competition. I would rather buy a full size SUV like XUV/Safari for the Price. India has a lot of examples of great looking cars failing because of poor pricing. good luck hyundai..

  8. Definitely overpriced. Quality of the interiors is not the same as the Chinese variant (ix25). Anything above a 13-14 lacs onroad price for a mid size vehicle from a maker like Hyundai is not worth the buy.

  9. Interior finish is a let down compared to the Chinese variant (ix25) and Verna fluidic models. There is nothing plush like what they hyped. At the same price one could look for bigger and powerful XUV500, which is more feature packed.

  10. I think Hyundai will have to correct it’s price tag otherwise have to be ready for sales disaster. They have to remember that when we Indians come to ignore no greed can change us.

  11. looks like creta will face a similar situation like ford fiesta which was overpriced when they unveiled in 2012, since then its a huge flop even its a ford.

  12. i think maruti cheer on this………….put more affordable price like ecosport ,will succed guaranteed ……………hyundai creta is going to flop due to overprised

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