KTM launched the all-new 125 Duke last year and it has already become the best-selling product from the Austrian manufacturer’s line-up. In the month of December 2018, KTM sold as many as 2,414 units of the Duke, which is much higher than the sales of all the other Duke models combined. So what’s making it so popular in the market? Well, there can be a few reasons behind.
Affordable with KTM brand
The 125 Duke is priced at Rs. 1.18 lakhs and is the most affordable KTM in the Indian market. It gets the unmistaken design of the Duke with the big tank scoops and the orange highlights all over. The 125 Duke makes the KTM brand more accessible to the mass segment buyers.
Fresh in the market
The 125 Duke came as a surprise launch as many expected it to be launched at a later date or not launching at all. It is the most aggressive looking bike in the segment and there are many commuter bike users who look to upgrade to more masculine and fun-to-ride bikes in a budget. The 125 Duke serves that purpose well.
High dispatches
As it is a new bike, KTM must be sending the bikes to the dealerships across India, which causes the dispatch numbers to rise. This could be one of the reasons behind the high numbers on the sales chart of the 125 Duke and in the coming months, the sales are expected to settle down as per the demand.
The KTM 125 Duke is powered by a liquid-cooled, single-cylinder engine that produces a maximum power of 14.5 Bhp and a peak torque of 12 Nm. It is a fuel injected engine, which makes it quite fuel efficient. The engine comes with a 6-speed transmission. As per KTM, it can reach a top speed of 115 km/h, which is quite good for such a small capacity bike. The bike comes loaded with features like disc brakes on both the wheels, single-channel ABS, full-digital speedometer and halogen lamps. The 125 Duke also features a few first-in-segment features like the upside down front forks and an adjustable mono-shock at the rear. It gets a 6-speed transmission too.
The KTM 390 Duke sold as much as 106 units in the same period while their previous best-selling bike, the KTM 200 Duke sold 925 units. The KTM 125 Duke sold 135 units. The 125 Duke has outsold each of the KTM bikes in India and the dispatch data shows that it is more popular than all the other three bikes combined.
KTM is planning to launch the 390 ADV later this year, which is a highly anticipated in the Indian market. The bike is expected to further increase the sales of the KTM in the Indian market.
