Isuzu Motors India has signed on former South African cricketing legend and adventure enthusiast, Jonty Rhodes to promote the V-cross, the adventure pick-up truck that the company offers in India. Jonty Rhodes is considered a legendary fielder. He is also known for his adventure-loving lifestyle that inspires others to travel and take up adventure sports.
According to the company, Jonty is known for being a “game changer” himself, which makes him the perfect man to endorse the V-Cross. On this occasion, Mr Ken Takashima, Deputy Managing director, Isuzu Motors India said, “Jonty perfectly represents the brand’s values and his association encapsulates what we intend to do in this country.”
Rhodes, on this occasion, said, “I am pleased to be associated with a legendary brand that makes reliable, durable and performance-oriented vehicles.” He also stated the fact that a lot of people use pick-up trucks as personal vehicles in foreign countries, especially in his own. He said that he is “excited to be associated with ISUZU in India” and he looks forward to an “amazing journey with the brand.”
Isuzu D-Max V-cross is one of the few pick-up trucks available in India. It is powered by a 2499-cc VGS turbo diesel engine, which produces around 132 Bhp and 320 Nm of torque. The adventure pick-up truck also comes equipped with a number of features like Traction Control system (TCS), Electronic Stability Control (ECS) and Auto Cruise control. It comes in two Variants V-Cross standard (Rs. 14.32 lakh, ex-showroom) and V-Cross high (Rs. 15.82 lakh, ex-showroom).
Isuzu also retails a mu-X SUV which can seat seven passengers and is powered by a 2999-cc Isuzu Ddi VGS turbo diesel engine. It produces 175 Bhp @3600 RPM and 380 Nm of torque @1800-2800 RPM. Isuzu mu-X now comes with a “5ECURE” offer which provides “5 years of warranty and 5 years of periodic maintenance or 1,50,000 km (whichever is earlier).
According to Isuzu, Jonty Rhodes brings a lot to the table and stands for reliability, performance, and excellence on one hand, and innovation and consistency on the other. Isuzu Motors is a Japanese company that is operating in India through its subsidiary Isuzu Motors India. The company is operational in India since 2016 and manufactures its product at Sri City, in Andhra Pradesh.