High profile management of most automobile companies makes sure that they travel in the vehicles of the same brand. Following the trend, Mahindra and Mahindra’s Executive Director Rajesh Jejurikar got a Mahindra XUV300 for himself. He customised the vehicle to match his liking and it sure looks great too.
Rajesh shared the picture of himself with the new car online. The XUV300 in the picture is not in the stock colour. It seems like a wrap or aftermarket matte finish paint. Since he has not shared the details, it is quite difficult to make out just by looking at the picture. Mahindra sells the XUV300 in six colours and this matte finish yellow is not one of them. It sure looks great with the white coloured roof and ORVMs. There are also decals on the bonnet lid that runs through the centre of the car.
This is the diesel AMT version of the Mahindra XUV300. We are not sure if there are more customisation done to the cabin of the vehicle but the exterior will surely attract a lot of eyes on the roads.
This is not the first time that a Mahindra’s executive has got a customised vehicle. The bossman Anand Mahindra is himself is an owner of a few customised Mahindra vehicles. Back in 2015, Anand Mahindra got himself a heavily customised TUV300 with the Armour Body Kit. Mahindra also painted the vehicle in Olive Green shade that adds a character to the vehicle.
With the Armour Body Kit, the TUV300 got front and rear stone guards, side cladding, front bumper extensions, flared wheel arches, marker lamps, bonnet hull and more. Later, in 2018, Anand Mahindra also got a customised TUV300 Plus for himself.
The TUV300 Plus with Steel-Grey metallic finish is a customised job. Anand Mahindra even asked Twitter to suggest him a name for the vehicle and then announced the name “Grey Ghost” on his social media profile.
Mahindra XUV300 is the safest car in India according to the crash test ratings shared by Global NCAP. The XUV300 scored the highest number in the Indian market and is the only five-star safety rated vehicle from the Mahindra and Mahindra stable in India. Mahindra also launched the XUV300 petrol AMT that was missing from the line-up when they launched the car back in 2019.
Mahindra offers customisation options at the dealership level. Also, they have a dedicated arm that does various types of customisation in order. In fact, Mahindra is the only manufacturer in India to offer customised new vehicles in the Indian market. The brand has also worked on various models to come up with heavily customised models like the Thar Daybreak, Thar Bison, Scorpio Xtreme, Bolero Xclusive and many more such options.