The Maruti Suzuki Fronx burst onto the scene at the 2023 Delhi Auto Expo and swiftly became the talk of the town. Launched in April 2023, this compact SUV has taken the Indian automobile market by storm, with over 75,000 units sold in just seven months. So, what’s the secret behind the Fronx’s immense popularity?
First and foremost, it’s all about the value for your money. The Maruti Suzuki Fronx offers an attractive combination of features and affordability that has won the hearts of Indian car buyers. With its stylish looks and strong road presence, the Fronx is a smart choice for those who want more than just a regular hatchback. Shantonil Nag of CarToq reviewed the Fronx back in April and said that it was a great alternative to the Maruti Grand Vitara at a lower budget.
Speaking of affordability, the Fronx is the most budget-friendly compact SUV in its segment. With a starting price of Rs 7.5 lakh (ex-showroom), it’s a practical option for budget-conscious buyers who desire a taste of the SUV experience. Notably, the Fronx recently overtook the Baleno, another popular offering from Maruti Suzuki, in terms of sales numbers. This achievement speaks volumes about the Fronx’s success in the Indian market.
The Fronx is based on the Baleno hatchback, combining the silhouette of the Baleno with the styling and stance of the Grand Vitara SUV. The result is a vehicle that exudes confidence and draws attention on the road. Its distinctive design features a split grille with headlights placed on the lower bumper, giving it a unique and captivating appearance. The rear of the Fronx boasts a distinctive tailgate design with a connected LED taillamp, further enhancing its visual appeal.
The dimensions of the Fronx are well-suited for both city drives and highway cruises. It measures 3995 mm in length, 1765 mm in width, and 1550 mm in height, with a wheelbase of 2520 mm. The compact SUV offers a spacious boot with 308 liters of storage capacity and a tight turning radius of just 4.9 meters, making parking a breeze.
Inside the cabin, the Fronx boasts a stylish burgundy-and-black theme that adds a touch of sophistication to the interiors. The centerpiece of the infotainment system is the free-standing 9-inch touchscreen that provides easy access to a range of features. The Fronx doesn’t skimp on technology, offering automatic LED headlamps with DRLs, wireless charging, automatic climate control, connected car tech, Apple CarPlay and Android Auto support, an Arkamys-tuned sound system, cruise control, a height-adjustable driver’s seat, rear AC vents, auto-dimming IRVM, HUD display, a 360-degree camera, and up to six airbags for safety. The Fronx is equipped with essential safety features like ABS with EBD and ESP with hill-hold assist.
The Fronx offers a wide palette of seven colors to choose from, including Arctic White, Earthen Brown, Opulent Red, Splendid Silver, Bluish Black, Celestial Blue, and Grandeur Grey. For those who crave a little more flair, there are dual-tone options available in Earthen Brown, Opulent Red, and Splendid Silver. In conclusion, the Maruti Suzuki Fronx has made a profound impact in the Indian automobile market, captivating the hearts of customers with its value-for-money proposition, style, and practicality. It’s a compact SUV that meets the aspirations of many who desire an SUV experience at an affordable price point. As the Fronx continues to win the admiration of Indian car buyers, it stands as a testament to Maruti Suzuki’s commitment to delivering quality vehicles that resonate with the Indian audience.