Maruti Suzuki Celerio receives overwhelming bookings in the first month

In a typical Maruti Suzuki tradition, the all-new second-generation Celerio has set off in the Indian market with flying colours. The entry-level hatchback, which was launched only a month ago, has garnered more than 15,000 bookings in its very first month of sale. However, due to the ongoing shortage of semiconductor chips, the customers may have to wait for their deliveries, which can extend for a few days or up to a couple of months.

The successful start of the Celerio is encouraging development in favour of Maruti Suzuki, which despite selling thousands of cars and holding the top position in the Indian car market, is gradually losing its market share to other players like Hyundai, Kia and Tata Motors. However, Maruti Suzuki is gradually recovering from the shortage of semiconductor chips and has increased its production to 85 per cent of its production capacity in December 2021. It should be noted that the carmaker was using only 40-50 per cent of its production capacity over the last couple of months due to supply chain constraints.

Also read: Supply of semiconductors improving: Maruti Suzuki

Second-generation Maruti Suzuki Celerio

The Maruti Suzuki Celerio has entered into its second generation, which has seen the little hatchback receiving a complete overhaul in and out. The new hatchback ditches the tallboy and angular design of the older version and comes with a more rounded design language on the inside. The cabin on the inside has seen a complete revamp too, with a new dashboard layout getting a couple of new features like a 7-inch touchscreen infotainment system with Apple Carplay and Android Auto and push start-stop button.

Apart from the styling in and out, the new Celerio has also gone under a major heart transplant and now gets a new 1.0-litre three-cylinder K10C petrol engine. Featuring Dualjet technology, the new engine makes a maximum power output of 66 bhp and a maximum torque output of 89 Nm. Due to the efficient powertrain and a new lightweight Heartect platform, the Celerio now claims a maximum fuel efficiency of 26.68 km/l, which officially makes the most fuel-economic car in India. Like before, the new Celerio is available with both 5-speed manual and 5-speed AMT gearbox options.

Available in six colour options of Speedy Blue, Glistening Grey, Fire Red, Arctic White, Silky Silver and Caffeine Brown, the new Celerio is positioned between the S-Presso and WagonR 1.2 in Maruti Suzuki’s lineup for India. The new Celerio takes on cars like Hyundai Santro, Maruti Suzuki WagonR, Tata Tiago and Datsun Go in the entry-level car space.

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