Maruti Suzuki is country’s most popular and largest car manufacturer. The manufacturer has several models spread across various segments. Few years ago, Maruti Suzuki launched a brand new hatchback in the market. It was based on the concept Future-S that was showcased at Auto Expo years ago. Production version of S-Presso got launched in the market back in 2019. It is the second tall boy hatchback from Maruti but, the manufacturer likes to call it mini-SUV for its looks. Maruti Suzuki has now come up with a new TVC for this hatchback which shows who is this car actually meant for.
The video has been uploaded by Maruti Suzuki on MSArenaOfficial YouTube channel. The video is all about how the car looks and what is the basic character of the car. Maruti S-Presso has a very unique design. We have not seen similar kind of design in any other car in the segment. The front end of the S-Presso looks bold and has an SUV like design overall. It is boxy and has a tall boy design to create more space on the inside.
Even the interiors on this hatchback are different from other cars in the segment. S-Presso gets the instrument cluster positioned on the center of the dashboard. Normally, instrument clusters are positioned behind the steering wheel. A touchscreen infotainment screen that supports Apple CarPlay and Android Auto can also be seen. Maruti Suzuki S-Presso is actually aimed at young customers who are looking for a car that looks different and is also not heavy on their pocket.
The advertisement takes us through all the features that S-Presso is offering in comparison to other cars in the segment. One such feature mentioned here is the commanding seating position. As this is a tall boy hatchback, the driver and the occupants sit higher and this gives them a clear view of the road ahead. Maruti Suzuki S-Presso is a vey light car and is powered by a very peppy 1.0 litre, three cylinder petrol engine.
This engine is generates 67 Bhp and 90 Nm of torque. The engine is available with both manual and AMT gearbox options. Maruti Suzuki S-Presso as mentioned above is meant for young customer or for people who are young at heart. The whole advertisement is vibrant and has high level of energy in it. When Maruti had launched S-Presso, we had driven it and if you want to read a detailed review of the same, click here.
Maruti Suzuki is offering the S-Presso with S-CNG which is Maruti’s factory fitted CNG setup. Maruti Suzuki recently launched facelifted version of the popular hatchback Swift in the market. They are also working on an al-new Celerio, next-generation Brezza compact SUV and XL5. Like many other manufacturers, Maruti Suzuki had also discontinued diesel engines from all their model as part of BS6 transition. The manufacturer is now planning to bring back the diesel engine in some of their models like Ertiga MPV, Ciaz sedan and Brezza compact SUV. These models are expected to be launched in the market later this year.