The Maruti Suzuki Vitara Brezza is undisputedly India’s best selling SUV. Maruti sells more than 14,000 units of the Vitara Brezza each month. However, the compact SUV is facing pressure from two main factors. 1. A general sales slowdown that’s hitting all cars. 2.Increasing competition. Maruti, for the first time ever, is offering discounts of upto Rs. 70,000 on the Vitara Brezza. The automaker is also leaving no stone unturned in promoting its best selling SUV, and here’s a new TVC that does just this.
The Maruti Brezza has clocked over 4 lakh units in India, and is the fastest SUV to go past this number. The SUV is available with a single engine option but this hasn’t detracted buyers from opting for it. The engine in question is the tried and tested 1.3 liter Fiat Multijet turbocharged diesel unit with 89 Bhp of peak power and 200 Nm of peak torque. There are two gearboxes on offer – a 5 speed manual and a 5 speed AMT. In fact, the Vitara Brezza is the only other SUV apart from the Tata Nexon to offer a diesel automatic option in the sub-4 meter compact SUV segment.
All variants of the SUV now offer twin Airbags and ABS as standard. Maruti offers reverse parking sensors and a reverse parking camera on higher variants of the Brezza. Soon, speed alerts, reverse parking sensors and a seat belt reminder for the co-passenger will also become standard across all variants. Notably, Global NCAP – a safety testing agency – has tested the India-made Vitara Brezza in a 64 Kmph frontal crash test, and given it a four star rating. Also, Global NCAP has rated the body structure of the Brezza as stable, which means that it can withstand more force without disintegrating. In other words, the Vitara Brezza has been rated to be be a solidly built car.
Meanwhile, Maruti is said to be working on a petrol engine for the Vitara Brezza but the exact launch timeframe of its launch is yet to be announced. We anticipate that the petrol engine for the Vitara Brezza will arrive sometime in 2020, just ahead of the Bharat Stage 6 (BS6) emission norms. These much stricter emission norms are expected to make small diesel cars a lot more expensive, dissuading buyers and forcing them to choose petrol/CNG powered models. So, Maruti will eventually have to offer a petrol engine on the Brezza as well.
Also, if Maruti decides to offer a diesel engine on the Brezza post March 2020, we expect it to be the newly developed, in-house 1.5 liter turbo diesel engine. This motor makes 94 Bhp-225 Nm, and will soon be introduced on the Ciaz and Ertiga. Toyota is developing a badge-engineered version of the Vitara Brezza. The Toyota-badged SUV will have different styling features but will be mechanically similar to the SUV sold by Maruti. It’ll be officially launched in 2020.
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