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Rare Maruti Suzuki WagonR Doberman TVC

Maruti Suzuki is currently the largest car manufacturer in the country. They have been selling car in India for a very long time and is a very popular brand among Indians for various reasons. They offer a wide variety of products in their portfolio and one such popular product is WagonR. This tall boy hatchback was an instant hit when it was launched back in 1999. It has always been a popular car among families. Over the years WagonR has undergone several changes and we currently have the third generation hatchback here in India. The WagonR is built in India and is exported to international markets like Bangladesh, Bhutan, Nepal and Sri Lanka. Here we have an interesting video here that features the first gen Maruti WagonR.

This is an old advertisement of the Maruti WagonR that was uploaded on youtube back in 2011. The TV commercial basically shows how Maruti had marketed WagonR to customers. It was marketed as a car that is driven by interesting people. In this advertisement WagonR first generation is seen driven in a very rough road section while it is being chased by a pack of Dobermanns. At the end of the TVC it is revealed that the driver who was portrayed as an engineer in the beginning actually trains these dogs during his spare time. This is what makes the driver an interesting person and that is why he owns a WagonR.

The TVC also shows how spacious WagonR is. All the four dogs are seated at the rear comfortably. The video concentrates on how peppy Maruti WagonR is. As mentioned above, Maruti WagonR has changed a lot over the years. The version seen in the video gets a simple dashboard with a music system in the centre console. It was available with a manual gearbox only.

We currently have the third generation WagonR and following the path of Maruti many other manufacturers have also come up with tall boy design for their hatchbacks. The WagonR however still remains the most popular car in the segment. It has changed overall in the last two decades. The current generation WagonR was launched in the market two years ago and is based on Maruti’s HEARTECT platform.

This is a new platform that is lighter than the older version. This platform also offers more space in WagonR on the inside. In comparison to the older version that is seen in the video above, interiors have completely changed. It now looks a lot more upmarket and offers features like ABS and Airbags as standard. It also comes with a touchscreen infotainment screen that supports Apple CarPlay and Android Auto. It even gets rear parking camera and sensors as part of the new safety norms.

WagonR is available with two petrol engine options. There is a 998-cc, 4-cylinder naturally aspirated petrol engine that generates 67 Bhp and 90 Nm of torque. The other petrol engine is a 1.2 litre naturally aspirated unit that generates 81 bhp and 113 nm of torque. Both the engines are available with manual and AMT gearbox options. WagonR is also available with a CNG fuel options like many other Maruti cars.