Car sales have been slow and carmakers are doing all they can to push sales of their cars. Maruti recently came out with an offer on their diesel models offering 100 litres of diesel free as well as other freebies and discounts. Mahindra has been pushing hefty discounts on its products.
And now it’s the turn of Tata, Skoda and Fiat to try and get in some sales in this hot summer month, when customers seem to have turned indifferent to the various choices available in the market, and have instead bunched up behind popular models. Also read: May deals: Mahindra and Maruti offer hefty discounts
Tata’s buy back scheme
If you are a buyer who is looking for resale value on your car, it would be worth considering the Tata Manza. Tata is offering a 60% buy back scheme with the Tata Manza. If you buy a Tata Manza, you can be assured of 60% of its invoice price as the resale value after three years of use. This means, if you buy the top-end Tata Manza Quadrajet EXL at an ex-showroom price of Rs. 8.80 lakh, you will get at least Rs. 5.30 lakh after using it for three years. Is this worth it?
Taking a look at resale value of three year old Tata Manza’s from varioius used car listings compilation, we find that the top-end Manza sells for about Rs. 5 lakh for 2010 models, going down to about Rs. 4.30 lakh for lower variant models. In that sense, this assured resale value is worth it, as it can be used as downpayment on another car from Tata. Also read: Tata Aria at Rs. 2.5 lakh off
Tata is also offering a Rs. 1 lakh discount straight on the Tata Aria in a bid to sell a few units. The Aria has been an incredibly slow performer, selling only 8 units in April and 13 units in March 2013. Given that it is in the same price band as the Mahindra XUV500, which sold 2,253 units in April and 3,187 units in March, nothing really seems to be working in favour of the Aria. Also read: Tata Vista D90 detailed road test and review: power and practicality
The Tata Nano too is being offered on an easy payment scheme. One can just swipe a credit card and drive home a Tata Nano at easy EMIs at 0% interest. Considering that the Tata Nano actually costs less than a Bajaj autorickshaw, it deserves to sell more than the 950 cars it sold in April. The Nano’s closest competitor, the Maruti Alto, which costs nearly Rs. 1 lakh more sold 19,847 cars in April.
Skoda getting rid of Fabias
If you wanted to buy a Skoda Fabia, there’s no better time than now. Since the company is planning to shut down production of the Skoda Fabia, it is also offering a whopping Rs. 1 lakh off on select models of the Skoda Fabia – especially on the petrol top-end variants. At this kind of discount it makes it far better value than a Maruti Swift and in fact brings it in line with smaller hatches like the Honda Brio and Hyundai i10.
But is it worth it? Not really. If the car is discontinued in the next few months, spares, which are already significantly more expensive than other cars in its segment, would become harder to get after a while. So while you may save a pack on purchase price, you won’t get much by way of resale value. Also read: Which car will replace the Skoda Fabia after its discontinued?
Fiat India offers big benefits on Punto and Linea
Fiat is aggressively trying to get back in the race after both its products – the Punto and the Linea have drifted to the bottom of the sales chart. After its split with Tata, Fiat has been aggressively setting up its own dealership network, with 57 already in place and 125 planned by the end of the year. It has also started advertising the Punto and the Linea again on TV.
Besides that it is also offering good discounts to buyers. One can get benefits of up to Rs. 75,000 on the Linea and Rs. 53,000 on the Punto. This includes free insurance, extended warranty and a cash discount on the cars. Also read: Upcoming Fiat Punto spy shots
Is it worth it? Yes, if you wanted that exclusivity that comes with a Linea or the fantastic ride quality and ground clearance that comes with a Punto, it is worth buying it. The company is serious about its future in India, and hence things can only get better from here in terms of service network and service quality. Also read: Good used cars for under Rs. 4 lakh