Mitsubishi has launched a limited edition variant of its Outlander SUV dubbed the ‘Outlander Chrome’. Priced at Rs. 20.55 lakh, the limited edition model is Rs. 30,000 dearer than the regular Outlander.

The Outlander Chrome is offers extra features like a large rear spoiler, floor illumination, side air dams with inlay, side protection moulding, chrome plated door mirror covers and a roof mounted DVD player with screen.

Photo: The Mitsubishi Outlander Chrome with added frills is Rs. 30,000 dearer than the regular model

No changes under the hood

The Outlander Chrome is powered by the same 2.4 litre petrol motor that powers the regular model. The engine belts out 166.6 bhp of maximum power and 226 Nm of maximum torque and works in tandem with a 6-speed automatic transmission.

Is a Rs. 30,000 difference justified?

An after-market roof top DVD screen could cost anywhere between Rs. 8000 – 20,000 depending on the brand and screen type/size. A floor illumination kit could cost anywhere between Rs. 1,500 to Rs. 5,000 depending on the number and type of lights used.

outlander chrome changes

Other accessories such as side air dams with inlay, side protection moulding, chrome plated door mirror covers and large rear spoiler could sum up to Rs. 10,000. Hence, the price difference is quite justified.

Price compared to competition

The price of Outlander (Rs. 20.55 lakh) is in the middle order when compared to its rivals. SUVs cheaper than the Outlander include the Maruti Suzuki Grand Vitara (Rs. 16.94 – 18.26 lakh), Ford Endeavour (Rs. 17.04 – 19.70 lakh), Chevrolet Captiva (Rs. 17.96 – 19.71 lakh) and Toyota Fortuner (Rs. 20.14 lakh) while SUVs that are dearer than the Outlander consists of Mitsubishi Pajero (Rs. 20.46 lakh), Honda CR-V (Rs. 22.64 – 24.88 lakh), Nissan X-Trail (Rs. 22.14 – 26.40 lakh).

Outlander Sales

The Outlander hardly sells any volumes, averaging less than 50 units a month this year so far. The poor sales figures can at best be attributed to the unavailability of a diesel engine and the limitation of only five seats.

Demand for diesel SUVs such as the Toyota Fortuner are strong in the market while its comparable petrol counterparts have failed to rope in buyers due to the sky rocketing price of petrol. Much like the Outlander, Honda’s  CR-V and Maruti Suzuki’s Grand Vitara too have been selling in small numbers.

Will the chrome-loaded Outlander help improve its sales? What do you think?

* Prices mentioned are ex-showroom Delhi

19 COMMENTS

  1. THOSE WHO WANT TO BUY OUTLANDER WILL SURELY GO N BUY DIFF. PPL HAVE DIFF.CHOICES….IT’S A GUD CAR..PPL WHO WANT TO BUY OUTLANDER WILL NOT CRIB OVER PETROL….HE KNOWS WHAT HE HAS BOUGHT N HE IS HAPPY WITH HIS DECISION….

  2. I don’t think it will help boost its sales. Curse the poor HM marketting first and secondly the sky rocketing prices of petrol. If somehow Mitsubishi is able to put a diesel engine under its hood like Pajero, then it could sell in some appreciable numbers as its the most stylish SUV

  3. No Diesel…no Chizeeeel…..You can’t drive this bloody monster with petrol stickers…it out of the question….

  4. Hey mitsubishi pople I hav an advice to u this CHRME-VROME dosent gona work.
    outlander is a very good SUV , but in india it dosent gona identify without DIESEL engine…. so think abt it!

  5. no and not all going to increase the sales of outlander they shld have 2 think abt indian market (fuel, price, spares).

  6. no way firstl Mitsubushi have to expand there business in INDIA there are very few showrooms and workshops……the vehciles from Mitsubhishi r just gr8 from lancer to pajero and from montero to outlander…….only the thing y theses vehicles are not doing well in india is poor ASS…..so improve your ASS and surely people may go for Mitsubishi…Mitsubishi sld learn from Maruti suzuki, Hyundai,

  7. THE ONLY WAY THEY CAN SELL IT IS TO HAVE A DIESEL! I DUNNO WHY SUCH A SIMPLE LOGIC DOES NOT CROSS THEIR HEADS!

  8. No these cosmetic changes are not going to increase sales…..petrol SUV’s can only have a limited amrket in India.

  9. i don’t understand why mitsubishi can’t invest in a decent diesel engine and plonk it into this car and price it as much as the chrome. outlander is the most capable 4 x 4 available in india. its the combination of the best elements. i used…

  10. the car is good ,but mitsubishi needs a good marketing strategy. In Pune atleast mitsubishi seems to be near extinction…

  11. I would really agree with many other reviews about the introduction of a deisel varient as on the personnal level I am a die hard fan of this beautiful baby and I can also bet on the capablities of this carand I have personally driven this car for a very long time & I use to experience the driving fun. As far as the chrome version is concerned I am really impressed as the features are no doubt the

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