A Hyundai India official, in this case Young Jin Ahn, Chief Coordinator – Sales & Marketing, has noted that the i20 Elite Cross will be launched here in early 2015. The i20 Elite Cross, along with the Verna sedan facelift, will be two early launches for Hyundai in India next year. The i20 Elite Cross is a butch styled variant of the hot selling i20 Elite hatchback, which was launched in India earlier this year. The i20 Elite Cross will also gain a few mm in terms of ground clearance thanks to taller suspension, and better brakes are also said to be in the works.
On the outside, body cladding all around and specific changes to make the hatchback look more butch than its hatchback sibling will be effected. The car will retain the mechanicals of its hatchback sibling, which means that the 1.2 liter Kappa petrol and the 1.4 liter CRDI turbo diesel motors will be carried over from the i20 Elite. Five speed and six speed manual transmissions will be offered on the petrol and diesel engined variants. The i20 Elite Cross will be Hyundai’s first ever crossover styled hatchback in India, and will arrive into a segment that has seen more failures than successes.
In India, the i20 Elite Cross is expected to take on the likes of the Fiat Avventura and the Ford EcoSport in terms of price and positioning. The i20 Elite Cross is expected to command a premium of about 40,000 rupees over the i20 Elite’s pricing. Other rivals of the i20 Elite will include the Toyota Etios Cross and the Volkswagen Polo Cross, cars that haven’t been doing well at the hustings. Will the i20 Elite Cross be an outlier and add the much needed fizz into the crossover styled hatchback segment in India? Time will tell.