Time and again, we see high-end luxury cars get a lot cheaper when automakers change the way in which they bring them to India. In Land Rover’s case, there has been a steady increase in local assembly of luxury SUVs. The latest Land Rover to join the completely knocked down (CKD) kit assembly route is the Velar. CKD assembly of the Land Rover Velar luxury SUV has dropped its price by Rs. 10 lakhs.
Previously imported into India as a completely built unit (CBU), the Velar will be assembled at Jaguar-Land Rover’s Indian assembly unit at Chikli, off Pune. Previously, the Land Rover Velar was priced at Rs. 82.9 lakhs, ex-showroom India. It starts from Rs. 72.47 lakhs. The top-end variant of the Velar costs nearly double that of the locally assembled version, at Rs. 1.55 crores, on-road Delhi.
Notably, the Range Rover Velar’s higher variants continue to be imported to India through the CBU route. The locally assembled variant of the Velar is the R-Dynamic S trim. It’s offered with 2 engine options – a 2.0-liter turbocharged diesel motor that makes 180 PS of peak power and 430 Nm of peak torque torque, and a 2.0-liter turbocharged petrol motor that makes 250 PS of peak and 365 Nm of peak torque. All wheel drive layouts are standard with both engines, which also get 8 speed automatic gearboxes as standard. The Velar is also offered with more powerful petrol and diesel engines on the higher trims.
The higher-spec petrol engine continues to displace 2 liters but makes a whopping 296 Bhp of peak power and 400 Nm of peak torque. The more powerful diesel engine is a bigger, 3 liter-V6 turbocharged motor with 296 Bhp of peak power and 700 Nm of peak torque. Like the lower variants, the more powerful petrol and diesel engine options on the Velar drive all four wheels through the all wheel drive system, and get 8 speed automatic transmissions.
Coming back to the lower priced, R-Dynamic S trim, prominent features on the SUV inclyde Touch Pro Duo infotainment system, Activity Key, Wi-Fi and Pro Services, Meridian Sound System (380W), quad-zone Climate Control, Cabin Air Ionisation, Premium Leather interiors, 50.8 cm (20) wheels with Full size spare wheel, R-Dynamic exterior pack, Adaptive Dynamics, Premium LED headlights with signature LED DRL and Park Assist
Rohit Suri, President & Managing Director, Jaguar Land Rover India Ltd. (JLRIL), said,
We continue to focus on providing the best of British design, luxury and technology at highly competitive prices and we are sure that local manufacturing of the Range Rover Velar will make it even more desirable. This also reaffirms our commitment to the Indian market and to our customers.