Like we’ve been saying, the Royal Enfield Classic is easily among the most successful models in the premium motorcycle segment. As per the June 2018 sales figures, Royal Enfield has sold more than 50,426 units of the Classic 350, which is several times more than the 13,029 units of the second-highest selling motorcycle last month. Interestingly, it’s the RE Bullet 350 that takes the second spot on the sales charts. The third and the fourth spot have been taken by the Thunderbird (5,232 units) and Classic 500 (2,328 units) respectively. The fifth spot has been filled by the Yamaha FZ25+Fazer 25 (2,088 units).
Going by these numbers, it is clear that Royal Enfield is the most popular premium bike manufacturer in the country. Helping the South India-based manufacturer consolidate its numero uno status in the premium bike market is the Royal Enfield Classic 350. The RE Classic 350 range starts at Rs 1.29 lakh (ex-showroom). On the other hand, the Royal Enfield Bullet 350 costs Rs 1.08 lakh (ex-showroom). The Thunderbird 350 and Classic 500 cost Rs 1.41 lakh (ex-showroom) and Rs 1.63 lakh, respectively. The Yamaha FZ25 and Fazer 25 duo, the only other motorcycle brand in the list of top 5 highest-selling motorcycles, costs Rs 1.19 lakh – 1.29 lakh (ex-showroom). These sales figures go on to show the huge popularity that the Classic 350 enjoys.
The Royal Enfield Classic 350 is a retro-style motorcycle that infuses the traditional design language of REs with modern technology. It’s powered by a torquey 346cc, Unit Construction Engine (UCE) that outputs 19.8 bhp of maximum power and 28 Nm of peak torque. Last month, Royal Enfield updated the Redditch red version of the Classic 350 with a rear disc brake. With this, the Classic 350 becomes the latest RE model to offer a rear disc brake. The introduction of the rear disc brake on the Redditch red variant makes the entire riding experience safer and more confidence-inspiring. The only other Royal Enfield Classic 350 that comes with a rear disc brake is the Gunmetal Grey version. While the introduction of the rear disc brake is a welcome move, Anti-lock Braking System (ABS) continues to remain conspicuous by its absence from all Royal Enfield models sold in India. Royal Enfield is expected to add ABS to all its motorcycles by April next year when stricter safety norms come into effect.