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Royal Enfield Meteor 350 crosses 8,000 bookings

Royal Enfield just launched the much-awaited Meteor 350. It is supposed to be a replacement to the aged Thunderbird 350. Royal Enfield had already discontinued the 500 cc engines in their line-up when the BS6 emission norms kicked in due to the fewer sales and expensive price tag. Before the Royal Enfield, Honda launched their H’ness CB350 which could have been a bit of a hurdle for the Meteor 350. But the Meteor 350 has been proven to be a successful product for the Chennai based manufacturer.

The Meteor 350 has already received 8,000 bookings in just two weeks. That is a huge success for Royal Enfield. When first launched the booking period of the Meteor 350 was 15 days. However, as the bookings increased, the booking period has increased to over a month.

The Meteor 350 was launched in three variants namely Fireball, Stellar and Supernova. The Fireball being the base variant misses out on a backrest and is priced comparatively low. It starts from Rs. 1.75 lakhs ex-showroom. The Fireball variant also resembles a lot to the Thunderbird 350X which is now discontinued. Then comes the Steller variant which is finished in Matte Black colour, gets a backrest and it also gets a slightly premium paint job. Due to which it costs Rs. 1.81 lakhs ex-showroom. The top-end variant is Supernova which is finished in dual-tone paint and is priced at Rs. 1.90 lakhs ex-showroom.

The new motorcycle is based on a new “J” platform which is much lighter and it gets an all-new engine. It is a 349 cc, air-cooled engine that is capable of producing 20.4 PS of max power and a peak torque output of 27Nm. The engine gets a counter-balancer which makes it buttery smooth so there are no vibrations on the engine. It is mated to a 5-speed gearbox which is a smooth-shifting unit. The motorcycle gets dual-channel ABS as standard. However, the highlight of the package is the new Tripper navigation system. Through this, the rider can connect his mobile device with the Tripper pod that sits next to the instrument console and the navigation details are shown on the Tripper pod.

Royal Enfield has plans to launch 28 new motorcycles for the next 7 years. So, a new motorcycle will be released every quarter. A cruiser motorcycle from the manufacturer has already been spied which gets the same engine as the 650 twins but gets a relaxed cruiser riding ergonomics and upside-down forks which are a first for Royal Enfield. We also know that there is a new generation of Classic 350 being tested on Indian roads which will get the same engine and platform as the Meteor 350. The Classic 350 will be placed below the Meteor 350 so it would be more accessible to the Indian consumers.