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Watch Skoda give Kushaq buyers the ‘Royal Delivery’ experience

Skoda has started delivering the Kushaq to the customers but they are not doing it in a conventional way. Because “Kushaq” means Emperor and the customers are being given a “Royal Delivery”. There are drums, trumpets, royal umbrellas, the customers have to walk a red carpet and they are also being given a turban and shawls. Usually, we do not see such a kind of delivery experience.

The video is uploaded by AUTO TOWN on their YouTube channel. Achyuth Kumar, who is famous for his work as an actor in Kannada cinema also came to the launch of the SUV. He lighted a lamp and also took the Kushaq for a short spin. After that, the SUV was uncovered for the audience and the deliveries were started. The customers also cut a cake while taking the delivery of the Kushaq. The SUVs were also lined up in front of the dealership and a picture was taken of all the Kushaqs and their owners.

Kushaq

Watch Skoda give Kushaq buyers the ‘Royal Delivery’ experience

The Kushaq is based on the MQB-A0-IN platform which was derived from the global MQB-A0 platform. The new platform is being used for the first time on the Kushaq. It is more cost efficient as Skoda has also increased the localization level. Volkswagen and Skoda will be using the same platform for their upcoming vehicles too. So, the Volkswagen Taigun mid-size SUV, Skoda’s new mid-size sedan and Volswagen’s mid-size sedan will be based on the same platform.

Engine and Transmission

The Kushaq is available with a 1.0-litre TSI petrol engine that we also get on the Volkswagen Polo GT, Volkswagen Vento and Skoda Rapid. The engine has been retuned to produce slightly more power and torque. The engine produces 115 PS of max power and a peak torque output of 178 Nm. It comes mated to a 6-speed manual gearbox or a 6-speed torque converter automatic gearbox.

Watch Skoda give Kushaq buyers the ‘Royal Delivery’ experience

There is also a 1.5-litre TSI which is offered only with the top-end variant. It produces 150 PS of max power and 250 Nm of peak torque. It is offered with a 6-speed manual gearbox or a 7-speed DQ200 DSG dual-clutch automatic gearbox. This is the same engine that was also available on the Skoda Karoq and Volkswagen T-Roc.

Price and variants

Skoda is offering the Kushaq in three variants. There is Active, Ambition and Style. The Kushaq starts at Rs. 10.49 lakhs ex-showroom while the top-end 1.5 TSI with automatic gearbox costs Rs. 17.59 lakhs ex-showroom. There are also rumours that Skoda might also introduce a new Monte Carlo variant which will be the new top-end variant.

Skoda Auto’s ‘Peace of Mind’ campaign

Skoda has started new ‘Peace of Mind’ campaign. They are working on aftersales service, cost of maintenance and customer reach. Skoda says that they have reduced engine oil prices by 32 percent and spare part prices and replacement intervals and other maintenance costs have been reduced by 21 percent. They will be setting up 185 aftersales touchpoints by 2025. Then there are other things like  MyŠKODA App, Service Cost Calculator, and Online Service appointment adds convenience for the buyer. 

Paarth Khatri

Paarth's passion for cars started by collecting newspaper clippings when he was just a toddler. He is obsessed with cars and technology and can talk about them all day. He has an undying love for cars with a manual transmission and is always ready to drive anything with 2 or 4 wheels. Being an audiophile his dream car is Lexus LFA, considering it is the best sounding car ever made. He would happily burn the last gallon of petrol for a lap in the Ariel Atom 500. (Full bio)