Tata Harrier Secures Over 10,000 Bookings

Tata Motors launched the Harrier SUV in the Indian market in January this year. It was one of the most anticipated models from Tata Motors. Tata had opened bookings for the premium SUV in October last year and since then Tata has received over 10,000 bookings for their newly launched premium SUV.

Tata Harrier is based on the H5X concept that was showcased at the 2018 Auto Expo. It is based on OMEGA ARC platform. This platform is derived from the platform of Land Rover Discovery Sport. Harrier is the first Tata SUV to use this platform.

Harrier is a feature loaded SUV. The top-end version gets HID projector headlamps, cornering fog lamps, leather seats, 8.8-inch infotainment system, the 9-speaker system from JBL, 6 airbags, hill hold, hill descent, cornering ABS, ESC, cooled box, cruise control and much more.

Tata Harrier is powered by a 2.0L, four cylinder diesel engine, which Fiat calls Kryotec. It is the same engine that is seen in Jeep Compass. This engine is retuned in Harrier for better fuel efficiency and it produces 140 Bhp and 350 Nm of peak torque. It is mated to a 6-speed manual transmission.

Guenter Butschek, Managing Director, Tata Motors, said,

We have more than 10,000 pending orders, which is extremely strong. Could we have done better, sure. I would have loved to. From my own expectations of delivering exceptional quality, we did not meet expectations, but we were good so far and improving every day.We are booked for the next four months and I think that is a good show.

He also said that Tata will bring more vehicles based on the OMEGA ARC platform as it is a versatile architecture. Tata is currently working on an automatic transmission for the Harrier and it has been caught testing a few times. Tata also has plans to bring in a petrol variant of the Harrier. That will only happen after the implementation of BS VI emission norms.

The petrol engine in question will be a 1.6 liter, turbocharged unit with at least 140 Bhp of peak power. Tata is also likely to equip the Harrier SUV with a Sunroof soon, as all its main rivals in the segment have a sunroof. Prices for the Harrier SUV start at Rs 12.69 lakh and go up till Rs 16.25 lakh (ex-showroom prices) and it competes with the likes of Jeep Compass, Mahindra XUV500 and Hyundai Creta. The Harrier will be joined by a seven seat sibling by the end of this year. Called the Buzzard, the new Tata 7 seat monocoque SUV was showcased at the Geneva Motor Show.