Tata Harrier and Safari with ADAS to launch in March 2023

Tata Motors the third largest carmaker in India recently confirmed that the Red Editions of its two highly popular SUVs the Harrier and Safari will be launched in March of this year. The company unveiled these new edition models at the 2023 Auto Expo where it also displayed a plethora of production and concept vehicles. At the time it was anticipated that Tata would be launching these SUVs in the second half of this year, although these will be now coming a lot sooner.

Tata Harrier and Safari with ADAS to launch in March 2023

Like every other special edition of these SUVs that the company has launched in the last few years, there will be no mechanical changes this time as well. However, unlike the other editions these two SUVs will now get some much-anticipated features apart from minor aesthetic changes on the outside and major changes on the inside.

To begin with, the new Harrier and Safari have received an update for the 2023 model year that includes the addition of advanced driver assistance systems (ADAS). The automaker is now providing ADAS technology including autonomous emergency braking (AEB), forward collision alert, lane assist, and even traffic sign recognition. The Red Dark model also comes with six airbags in addition to these state-of-the-art collision avoidance technologies.

Tata Harrier and Safari with ADAS to launch in March 2023

One of the standout features of the new 2023 Red Edition automobiles is the inclusion of a substantially larger 10.25-inch touchscreen screen, which is once again combined with a nine-speaker JBL sound system. Additionally, the SUV siblings now get a fully digital instrument cluster in place of the previous semi-digital one, and they now include the eagerly awaited 360-degree camera.

The new “Carnelian” red seat upholstery with a quilted pattern, red leatherette grab handles, grey dashboard trim, and piano black accents on the steering wheel are additional upgrades on the interior of the Red Edition SUVs. Additionally, the front seats in the new Edition cars are now ventilated, and the driver’s seat has memory and is electrically adjustable.

Tata Harrier and Safari with ADAS to launch in March 2023

In addition to ambient lighting that surrounds the panoramic sunroof, the three-row Safari now boasts a second row that is ventilated, a motorised front passenger seat with a “Boss” mode that allows the rear passenger to pull the seat forward, and all three rows that are motorised.

The SUV’s exterior, on the other hand, has seen little alterations; it now just features a slightly different shade of “Oberon Black” and a faint tinge of red on the front grille. With the exception of the red-painted brake calipers inside, the new versions come with the same 18-inch alloy wheel style.

Tata Harrier and Safari with ADAS to launch in March 2023

The forthcoming new Red Edition SUVs will utilize the same 2.0 litre turbocharged diesel engine, as previously mentioned, and have not undergone any mechanical alterations. The highest output of this engine is 170 PS and the maximum torque is 350 Nm. In both the Harrier and Safari, this engine is available with a 6-speed manual or 6-speed automatic transmission option.

Most likely the SUV duo will be go on sale by the end of March 2023 and t he price of the Dark editions of the Harrier and Safari, which are now priced between Rs 18.90 lakh and Rs 22.60 lakh and Rs 19.78 lakh to Rs 23.25 lakh (all prices ex-showroom), respectively, is anticipated to increase because to the amenities and safety upgrades it offers.

Utkarsh Deshmukh

Utkarsh is a passionate car enthusiast and Feature Writer at for over two years. He specializes in writing up-to-date news stories and deep dives into the auto industry. With a knack for cutting through the noise, Utkarsh delivers clear and informative pieces that keep readers engaged and informed about the latest in cars. (Full bio)