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Tata Harrier: New TVC highlights SUV’s Land Rover pedigree

Tata Harrier has been one of the most anticipated SUV from Tata Motors in a long time. It all started as a concept at the 2018 Auto Expo where they showcased H5X concept on which Harrier is actually based on. Soon after showcasing the concept, Tata started working on Harrier and in January 2019 they launched the SUV. It is a good looking mid-size SUV that competes with the likes of Hyundai Creta, Kia Seltos, MG Hector in the segment. Tata Motors launched an updated version of Harrier earlier this year and here we have new TVC for the same.

The video has been shared by Tata Motors on their official youtube channel. the video basically emphasizes on the pedigree of Tata Harrier. Tata Harrier as we all know is based on Land Rover’s D8 derived platform. This is the same platform that is used in luxury SUVs like Land Rover Discovery Sport. This shows how much effort Tata has put in to Harrier to make it special. Land Rover D8 is a tried and tested platform and Tata has tried their best to carry forward that lineage into Harrier.

Tata as mentioned above launched the BS6 version of Harrier and the same version can be seen in the video as well. The colour seen on the SUV is also new. In terms of design nothing was changed in the Harrier BS6 in comparison to BS4 model. It still gets large headlamp placed on the bumper with dual function LED DRL on the top. The SUV has immense road presence and has a premium look on the outside.

Tata Harrier: New TVC highlights SUV’s Land Rover pedigree

In terms of changes, the ORVMs on the BS6 version were slightly redesigned to reduce blind spot and the alloy wheels also get a new design and dual tone finish. Moving inside, there are number of changes like a panoramic sunroof, electrically adjustable driver side seat and auto-dimming IRVM. Apart from that it still offers JBL audio system, touchscreen infotainment screen, leather wrapped steering wheel and seats and so on.

One of the main updates that came with BS6 Harrier was the introduction of an automatic transmission. It is now available with a Hyundai-sourced, 6-speed torque converter automatic transmission and the engine now generates a bit more power than before. It uses the same 2.0 litre turbocharged Kryotec diesel engine that generates 170 Ps instead of 140 Ps. It continues to generate 350 Nm of peak torque and a manual transmission is also available.

Ajeesh Kuttan

Ajeesh, started 6 years ago with Cartoq.com as an eager journalist passionate about bikes. His skills now encompass both bikes and cars, producing timely news reports spanning the auto sector. Beyond writing, Ajeesh excels in video production. Together with Shantonil, he participates in first drives and test drives for new car launches. (Full bio)