Tata Motors releases a video brochure for the newly launched Altroz iTurbo premium hatchback

Homegrown car manufacturer Tata Motors had recently launched an all-new turbocharged petrol version of their premium hatchback Altroz in the market. Altroz is the first ever premium hatchback from Tata Motors and the newly introduced turbocharged version is known as Altroz i-Turbo. Apart from a turbo petrol engine, Tata has made some changes in terms of features in the Altrozi-Turbo. Tata Altroz i-Turo is priced at Rs 7.74 lakh, ex-showroom for XT trim. The XZ and XZ+ trims are priced at Rs 8.46 lakh and Rs 8.86 lakh, ex-showroom respectively. Tata has now released a new video brochure for the Altroz i-Turbo that describes all the features that is available with the hatchback.

The video has been uploaded by Tata Motors on their youtube channel. The video starts by showing all the existing and new features in the Altroz i-Turbo. The only thing that differentiates this new version from the regular petrol one is the i-Turbo badge at the rear. Other than that, no cosmetic changes or updates can be seen here. It still gets auto headlamps and rain sensing wipers, split sleek tail lamps, blacked out roof and so on. The basic design of the car remains the same from outside.

The video then shows the IRA or Intelligent Real-Time Assist feature which is newly introduced in the i-Turbo variant. This is a connected car feature which lets a user keep a track of various things in the vehicle. Using this mobile phone application, one can track the location of vehicle, geo fence, lock/unlock, turn on the lights, hazard lamps, check the amount of fuel left and so on. It even offers intrusion alert which allows user to remotely immobilize the car in case of a theft.

Tata Motors releases a video brochure for the newly launched Altroz iTurbo premium hatchback

On the inside, the i-Turbo version gets the same interior layout as regular version. It also offers ambient lighting, multi function steering wheel, 90 degree opening doors and other features. i-Turbo variant gets two tweeters mounted on the A pillar, an updated touchscreen infotainment system that now understands Hindi, English and Hinglish commands. One can also set personalised wallpapers on the infotainment screen.

The seats gets leatherette upholstery and the Eco driving mode which is available with the naturally aspirated petrol version is replaced with a Sport mode in i-Turbo variant. Another feature which was not there before is the inclusion of express cool button. What this does is that, it brings down the heat inside the cabin quickly by spinning the fan at the maximum and the temperature at the minimum. It also rolls down driver side window to cool down the cabin.

Tata Altroz i-Turbo as mentioned above is a premium hatchback and it competes with Hyundai i20 1.0 turbo and Volkswagen Polo TSI in the segment. Tata continues to offer the 1.2 litre naturally aspirated petrol engine in lower variants. The 1.5 litre turbo diesel engine is also available in the market. The newly introduced 1.2 litre, turbocharged petrol engine is basically a detuned version of engine used in Nexon petrol SUV. It is available with a 5-speed manual gearbox and the engine generates 110 Ps and 140 Nm of torque.

Ajeesh Kuttan

Ajeesh, started 6 years ago with as an eager journalist passionate about bikes. His skills now encompass both bikes and cars, producing timely news reports spanning the auto sector. Beyond writing, Ajeesh excels in video production. Together with Shantonil, he participates in first drives and test drives for new car launches. (Full bio)