Tata Nexon: Latest TVC hilariously highlights 5 star safety rating of SUV

Tata Nexon’s 5 star safety rating gets a hilarious new ad

Back in December last year, the Tata Nexon became India’s first car to achieve a perfect 5-star safety rating in the Global NCAP safety tests. The sub-4 meter SUV received 16.06 points out of 17, which was the highest score achieved by any car ever made in India at that time. Other manufacturers have also started taking safety more seriously and have started equipping their cars with basic safety features apart from focusing on a more stable structure. The government has also churned out a slew of mandates in a bid to make passenger vehicles much more safer. Tata recently released a TVC which highlights the Nexon’s 5-star safety rating in a hilarious manner. Take a look at the video below by ashish katariya which shows a quirky yet hilarious Nexon TVC.

This TVC focuses on how accidents can happen anytime and anywhere in one’s life. In the TVC, we see a couple who is discussing another woman’s attire, which the lady ere thought was a bit wacky. The man, on the other hand, praises the dressing sense and beauty of the woman who is the subject here, all the while being deeply engrossed in his phone. This is then followed by his wife coming near him with a questioning glare in her eyes. Here the TVC pops up a text with Accidents written in bold. The next part goes on to state that ‘Accidents, they happen’. The Nexon’s 5-star safety rating then takes the centre stage with an emphasis on the point that it can protect you in case of unfavourable situations, though we doubt if it can save a man from his angry wife.

Nexon Tvc

Talking about the Nexon, it comes with several safety features like full channel ABS with EBD, specially designed body shell, platform and structure for stability and strength, ISOFIX child seat mounts, dual-front airbags, rear parking sensors, reverse camera, cornering stability control, front fog lamps with cornering assistance, voice warning for various alerts and driver & co-driver seatbelt reminder. All these features, except for the reversing camera and the front fog lamps, are standard across all the variants of the Nexon.

Nexon Safety 2

Its chief rival, the Maruti Vitara Brezza scored 4 stars in the Global NCAP safety test. For enhancing the safety of passenger cars, the Indian government has taken several steps of late including the Bharat New Vehicle Safety Assesment Program (BNVSAP) and passed a mandate on equipping cars with features like seat belt reminders, high-speed warning system, and driver side airbag among others.

Talking about the engines on the Tata Nexon, it gets both petrol and diesel engine options. The petrol engine is a 1.2-litre, three-cylinder turbocharged unit that generates 108 Bhp of power and 170 Nm of torque. The diesel engine is a 1.5-litre four-cylinder unit that generates 108 Bhp of power and 260 Nm of torque. Both the engine options are offered with 6-speed manual transmission and 6-speed AMT gearbox.