Tata Zest Premio Edition coming soon, to take on the Maruti Dzire

Tata Motors is giving the Zest a special edition model, to make it more appealing as competition in the compact sedan segment has increased. The Zest Premio Edition will take on the new Maruti Dzire, apart from many other compact sedans such as the Hyundai Xcent, Ford Aspire and Volkswagen Ameo.

Tata Zest Premio Edition coming soon, to take on the Maruti Dzire

The Zest Premio gets new alloy wheels, blacked out wing mirrors and roof, and also dual tone interiors. Mechanically, the car is expected to be unchanged. The Premio Edition misses projector headlamps, which suggests that it could be based on a mid-variant of the Zest rather than the top-end model. Also airbags are missing in the studio shot of the special edition car’s interiors, another indication that it’s a lower variant.

The Zest is one of the most affordable compact sedans sold in India, save for sibling Tigor. Prices of the Zest start from Rs. 5.28 lakhs, which makes the compact sedan much cheaper than the new Maruti Dzire. However, the design of the Zest is quite old not and isn’t as appealing as other newly launched compact sedans, including sibling Tigor.

Tata Zest Premio Edition coming soon, to take on the Maruti Dzire

This is a reason why Tata Motors is pushing the Zest mainly towards cab operators while retaining the lower priced Tigor for personal car buyers. Coming to the engines on offer with the Zest, the car is available with turbocharged petrol and diesel options.

The petrol versions of the Zest gets a 1.2 liter Turbocharged Revotron engine with 89 Bhp and 140 Nm. A 5 speed manual gearbox is standard. The diesel engine is the 1.3 liter Fiat Multijet unit, again turbocharged, but with two states of tune – 75 Bhp-190 Nm and 89 Bhp-200 Nm.

The diesel engine gets a 5 speed manual gearbox as standard with the higher state of tune also offering a 5 speed AMT option. ABS and twin airbags are offered on the higher variants. All variants of the car get Multidrive modes – a segment leading feature.

Via Team-BHP