Toyota Kirloskar Motor Limited, the Indian subsidiary of the Japanese automaker Toyota, has just released a web commercial of the recently launched Yaris C-segment sedan. In the coming days, this ad is likely to played on televisions as well. The Yaris is the first C-Segment sedan that Toyota has launched in India. The car takes on the Maruti Suzuki Ciaz, Hyundai Verna and Honda City among others. The Yaris is priced between the Etios and the Corolla Altis in terms of positioning. Prices start from Rs. 8.75 lakhs, making it slightly pricier than the Honda City but with a lot more features on offer. The top-end Yaris is priced at Rs. 14.07 lakhs, ex-showroom India.
The Yaris is a petrol-only sedan, a move that’s widely seen as bold from Toyota. The automaker is also betting on diesel engines becoming irrelevant in the coming years as emission norms get tighter and tighter, and the Yaris seems to be the first car that recognizes this change.
The sedan will be powered by a 1.5 litre petrol engine with variable valve timing. This motor makes 108 PS of peak power and 140 Nm of peak torque. 6 speed manual and a CVT automatic gearbox with 7 stepped shifts are on offer with the Yaris. Performance, as the first reviews say, is adequate for everyday use.
The Yaris’ strong suit will be the feature-set it offers. The car is pretty loaded, with even the base variant offering ABS+EBD and 7 airbags – a segment first. Other safety features on higher variants of the sedan include hill hold, a tyre pressure monitoring system, ESP, traction control, cruise control, front proximity sensors and a reverse camera with sensors. As for creature comforts, a power adjustable driver’s seat, roof mounted AC vents, ambient lighting, a gesture sensing infotainment unit, paddle shifters for the automatic gearbox and keyless entry are the various features on offer with the car. Bookings are now open and deliveries will begin from next month.