Can TVS NTorq, with its 2 lakh sales target, beat Honda Activa-based Grazia automatic scooter?

Can TVS NTorq, with its 2 lakh sales target, beat Honda Activa-based Grazia automatic scooter?

TVS Motors is planning a ambitious innings for the recently launched NTorq 125 automatic scooter. The company looks to clock sales of 2 lakh units in the first year of production for this scooter, which means that it will directly challenge the recently launched Honda Grazia.

The Grazia is selling very well for Honda, as January 2018 sales figures reveal. Honda sold around 23,000 units of the Grazia in January 2018. With an aim of 2 lakh units/year or around 16,000 units/month, the NTorq will run the Grazia very close, and may even pull some sales from the Honda 125cc scooter.

Aniruddha Haldar, vice-president (marketing), commuter motorcycles, scooters and corporate brand, TVS Motors, revealed this to ETAuto,

We plan to sell about two lakh units of Ntorq 125 in the next financial year and it will definitely gain us momentum in our overall volume in scooters. This marks the launch of an exclusive technology platform TVS SmartXonnect – making it India s first connected scooter.

The NTorq is India’s most tech-packed scooter, and TVS Motors will be hoping that this infusion of technology will attract younger buyers towards the new 125cc automatic scooter. Priced at Rs. 58,750, the NTorq is the costliest scooter from TVS Motors, and is about Rs. 600 costlier than the Honda Grazia. It’s powered by a 125cc four stroke engine with 9.4 PS of peak power at 7,500 rpm and 10.5 Nm of peak torque at 5,500 rpm. A 95 Kph top speed and a 9 second timing for the 0-60 Kph sprint makes the NTorq very peppy indeed.

Key features of the NTorq 125 include 12 inch tyres,tubeless tyres, telescopic front forks and a monoshock rear suspension, front disc brake, digital instrument cluster with Bluetooth connectivity, call alerts and navigation functions, ride stats and a ‘last-known location feature’, a mobile phone charging point and finally an external fuel filler cap. The NTorq is available in 4 matte colours, a nice differentiating feature that also adds a touch of premiumness.


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