Volkswagen group is one of the biggest manufacturers in the world. However, they are yet to get hold of the Indian market properly and new entrants like Kia have more market share than them with a single vehicle in the market. Well, Volkswagen is now on the India 2.0 strategy that will see launch of a lot of new cars in the Indian market. Volkswagen will now concentrate on the SUV models for the market since the popularity of the SUVs has grown like never before in the recent past. The first two SUVs from the brand to be launched in India will be the Volkswagen T-ROC and Volkswagen T-Cross.
According to Livemint, both the vehicles will be launched in the Indian market next year. In the interview, Steffen Knapp, director, VW Passenger Cars, said that the Volkswagen brand will be turned into an SUV brand in India. He also added that SUV is a car for India more than any other country.
The first car to be launched next year from the German automobile giant is the Volkswagen T-Roc. It will be launched only with a petrol engine. For India, the T-Roc will likely to get the 1.5-litre turbocharged petrol engine that will offer a 7-speed dual-clutch DSG as standard. The Volkswagen T-Roc will be the entry-level SUV for the brand when it gets launch. It will take on the likes of Jeep Compass, MG Hector, Tata Harrier and the Mahindra XUV500. However, being a Volkswagen, expect a premium price of around 18-20 lakhs on the entry-level variant of the car. Volkswagen will showcase the T-Roc at the 2020 Auto Expo.
Later in the year, the Volkswagen T-Cross will be launched in the Indian market. It will be based on the India-specific MQB-A0-IN platform that will underpin a slew of upcoming Skoda and Volkswagen cars in India. It will be longer than the international version and will take on the likes of Kia Seltos and the upcoming all-new Hyundai Creta in the Indian market. Even the T-Cross will get a similar 1.5-litre turbocharged engine option in the Indian market. It will produce around 130 Bhp. Volkswagen will also bring in the 1.0-litre turbocharged unit that generates around 115 Bhp.
Interestingly, Volkswagen may not bring in the diesel-powered vehicles in the future. Instead, it will focus on alternative fuels like the CNG for the Indian market. It will allow the manufacturer to keep up with the stringent BS6 emission norms. Volkswagen is expected to increase the market share with the launch of these two new vehicles in 2020.